ParentsOf4
Well-Known Member
There's a huge disclaimer missing from Rasulo’s remark. So huge that I’m tempted to call Rasulo deceitful if he doesn’t emphasize it at the next quarterly call.So far nothing new:
- MM+ will lead to earnings growth starting this quarter. He did clarify that it wouldn't have direct earnnings but be a driver of earnings growth.
Bear with me while I explain …
One of the reasons it’s so hard to pin down MyMagic+’s price tag is because its costs are buried everywhere.
When it comes to new theme park rides, most costs are brick & mortar related. These show up as capital expenditures (capex).
When someone asks, “How much did the New Fantasyland cost?” they typically have capex in mind.
Not so with MyMagic+. Yes, it has a lot of capex. However, its costs are also are squirreled away in traditional operating expenditures (opex) and also something Disney refers to as “Selling, general, administrative and other”.
So, when P&R Chairman Tom Staggs laughs at the notion that MyMagic+ “costs” over a billion, it’s because he’s mentally cherry-picking the costs in his reply. “Golly gee, when I’m asked about the cost of a cruise ship, they are asking about its capex number, so that’s what the question means, right?”
Never mind that corporate Disney buried MyMagic+’s costs all over the place.
For the first nine months of the fiscal year, opex is up 6%, depreciation associated with capital investments is up 7%, but this funky “Selling, general, administrative and other” is down 2%.
What Rasulo is not being open about is that, like any project, these costs are down due to the simple fact that the project is complete.
If you don’t believe me, then please refer to the company’s most recent 10Q:
“Selling, general, administrative and other costs decreased $26 million from $1,422 million to $1,396 million primarily due to the absence of development costs for MyMagic+”.
For reference, this line item was up 29% over the previous 3 years.
Iger and Rasulo are going to tell you Parks & Resort Operating Income is up some terrific number because of MyMagic+.
What they are not going to tell you is that it’s up for the simple reason that they’ve stopped throwing money at MyMagic+.
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