And, after reading, in particular the comments of @
danlb_2000 and @
flynnibus, I reviewed everything I'd already poured over. It has me wondering why everything is so bathed in manufacturer-like, profoundly depersonalized terminology. I first thought I was just technically challenged by an over-reliance on acronyms. Then, I checked this stuff another time.
Many of the acronyms are from the world of huge contractors and governmental agencies.
Not entertainment companies.
But, more importantly, there's a complete void of discussion on cost, impact, yield, return...There's just nothing discussing the financial realities of developing a program -- any kind of program. Instead, it's all about "engagement" ... "deploying" ... "employing" ...and maximizing "scale" ... "site"... the "unique environment" ... the "venue" ....