Given the arbitrary nature of PG-13 (3 f-bombs get you an R, but gun violence without blood does not), I have always been against disallowing R-rated films under the crux of 'family entertainment.” It also disproportionately impacts arthouse/indie films. Let’s not forget the MPAA, now known as the MPA, doubles as
a lobby for large studios.
Child locks on profiles are a way better strategy as there are definitely R or TV-MA rated movies and shows that are more suitable for younger audiences than it would seem (ex. Breakfast Club/The Crown), and frankly, I don’t know any under 17 year old that’s never seen an R-rated film. That’s especially true for one that hasn’t played an M-rated video game. Like most things, it’s a win-win to allow and regulate, in this case with parental controls, rather than a blanket ban.
The issue isn't them trying to appeal to all audiences such as having R/TV-MA content; the issue is them thinking throwing money at content will translate to popularity. It's an exceptionally ineffective strategy cost-wise. Allowing creative people to choose what content to produce is better self-selection rather than a bean counting corporate mandate. That’s why Bob Iger will immediately be a better leader since he’s
already restructuring based on that.