So... not that unusual IMO... but is it a compelling enough idea? And who really believes 500k is enough to renovate a 100yr old place to commercial standards and be able to make something great out of it? We have places in our community that it's taking like 50k just to stabalize the place.. let alone bring it up to commercial building codes.
Preservation without much payoff, for a place of limited significance in his life story.. seems... like something that could only survive as a passion. These folks seem to be asking 'help us fund our passion'... which I guess is ok, if you are clear on that