Not confirmed, but if I were Target, I'd start my own shuttle service from the Resorts to the store...
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News Target coming to Walt Disney World and Disney Store shop-in-shop coming to Target stores
- Thread starter wdwmagic
- Start date
JohnD
Well-Known Member
Tavernacle12
Well-Known Member
I can’t imagine there’d be direct transport. There isn’t even direct transport to the golf courses without going through a maze of bus routes.
ToTBellHop
Well-Known Member
Maybe Moana’s water maze will lead to the toy section of Disney|Targé.
planodisney
Well-Known Member
This picture of the Disney section at JC Penney’s looks better than that concept art of the new Target versions. They also have them at most Kohl’s here in Texas as well. This shows mostly clothes and stuffed animals but they also have a big toy section and costume section.
Beacon Joe
Well-Known Member
Are they keeping their relationship with Penney's?
wdwgreek
Well-Known Member
Yes they are keeping the relationship with Penny. the Penny is Disney theme and branded merchandise while the Target will be Parks Merchandise. My understanding is there concern regarding the death of malls is driving this.
tirian
Well-Known Member
I wish it were built on the outskirts of Disney Springs so I could stock up on bottled water and snacks.
ParkPeeker
Well-Known Member
Target cafe popcorn tastes good, just like disney parks popcorn
disney popcorn buckets at target?
disney popcorn buckets at target?
mikenatcity1
Well-Known Member
During the Parks Panel, Bob said the goal was to bring Disney into markets where the consumer may not have a chance to go to a Disney Store. I live in Dallas (DFW) and we have 4 Disney Store locations (3 regular and 1 outlet) and are on the list to have 2 Target stores get the Disney treatment next month. I am curious to see what it is about, but we already have a bunch of Disney Stores...
Tons of markets no longer have a Disney store.
Finallyinflorida
Member
Agree. We do not have disney stores near us and we NEVER go to Penneys! Having this in our Targets would be great.
Finallyinflorida
Member
Where am I missing that there's a Target coming to WDW property?
All I see is Disney areas in some Targets was announced.
danlb_2000
Premium Member
Where am I missing that there's a Target coming to WDW property?
It was announced at D23. Will likely be coming to Flamingo Crossing.
mikenatcity1
Well-Known Member
You are correct...but i'm curious why my market that is saturated with Disney Stores will be getting 2 Target stores with Disney Stores...that makes no sense...
Andrew C
You know what's funny?
Millions of people in DFW that would prefer to go to a Target rather than Hulen Mall or Grapevine Mills?
Dallas is one of the biggest growth markets right now in the country. Also this entire strategy is for Disney to ultimately exit the brick and mortar retail space allowing Target to sell the merchandise without Disney having the expenses of running a store. Having a market with both Disney Stores and Targets will show which drives more revenue when you have both choices.
po1998
Well-Known Member
Not sure why they would do this when they know that most people who need to get to Target will easily fork over the money for a cheap Uber/Lyft ride.
No, it's NOT to exit brick and mortar. This is NOT Disney's strategy and has never been - I dont know why people keep mentioning that when Chapek and Co have been clear in the past they want to continue to keep the omni-channel package of the brick and mortar stores and the online experience. This is strictly to supplement the Disney Store in markets that are underserved. Dallas/Fort Worth, despite having multiple Disney stores, is under-served. It's also one of Disney Stores' stronger performing markets, so much so that they've used it as a test market over the past few years for various projects. In the retail world - there's four strong states where you always want to focus on first and foremost - CA, TX, NY, and FL.
What people forget too, is that the Brick and Mortar stores not only exist to sell merchandise - they also exist to promote the TWDC as a whole. As long as the stores remain profitable, they're not only making money, but also providing free marketing. They're not going anywhere anytime soon.