Beg to differ.
He was a lost, lonely little boy who didn't think his adopted family really loved him or thought he was worthy. So he tried to do whatever he could to impress them. He made poor choices in doing so, but everything about Loki is motivated by wanting to be loved. Even his narcissism.
It's why his fans adore him so - we understand he's worthy of being loved and we love him without reservation for exactly who he is - fun, clever, capable, a survivor against all odds and irresistibly charming. We don't just want him on our team. We want to be on his team. #teamloki
Can't count the number of conversations I've had at the park with Thor and Cap and Star-Lord and Captain Marvel and Hawkeye (who really doesn't like Loki lol understandably) et al, oh and the Dora Milaje (who are unimpressed by everyone including Loki) trying to explain this.
Thor REALLY doesn't get it. But then, he's not the smarter brother.
/you may now return to your previously scheduled thread