New Walt Disney World logo,

Mickey_777

Well-Known Member
I wouldn't look into this too much. They slapped sorcerer Mickey on the DL logo too and I highly doubt the since 1955 logo is bieng altered. It's just the theme of the 2013 stuff. Plus the retro WDW logo is easier to see (bolder) when printed on a pair of pajama pants especially given the design of this particular pair. They wouldn't have been able to slap a sorcerer Mickey on the WDW script logo. No space for it.
 

Figments Friend

Well-Known Member
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I always thought the original Park Logo for WDW was absolutely PERFECT.
Perfect in that is completely communicated what this Park was all about - a entire WORLD related to the Disney empire. The globe with Mickey ears perfectly expresses that.

The old font has appeal purely for nostalgia reasons, and it just looks *right*. It partners well with the *retro* font still being used for DisneyLand, but is of course different enough to keep the two very different Parks visually apart. The whole *One Disney* branding thing is a huge turnoff as it just smears everything together into a *brand* instead of *unique experiences*. That irks me somewhat...as i am sure it does with some others.

The script logo is okay....but i think it needs some jazzing up. The version with the shooting star graphic above was probably the nicest version of the newer *script logo* i have seen to date.
 

Rasvar

Well-Known Member
Give it time and the logo for both parks will be a big D with Sorcerer Mickey in them. Less ink too. Less letters if you are sending a telegraph.
 

JustInTime

Well-Known Member
I never cared for the retro look. I feel it was taken away because it looks...retro? The classic Walt font just feel SO classic and nice. When you see that it just makes you feel like you are at home. It makes you feel like you are at Disney. I hope this isn't the new wave.
 

HMF

Well-Known Member
Original Poster
I was told there was a plan to introduce it resort wide. Like the money couldn't be spent better elsewhere. From headed notepaper to passes, welcome arches to T shirts, as and when they needed stocks replenishing. No time frame.
Doesn't the money allocated for this stuff coming from a different budget than the money they should be spending on ride maintainence/ New Attractions, etc? It is a small but meaningful improvement.
 

HMF

Well-Known Member
Original Poster
The amount of internal back and forth on "Disney California Adventure" vs. "Disney's California Adventure" is a first hand example of the above.
Well, in that particular case I think we can all agree that the "Disney's California Adventure" brand name was damaged. The Disney vs. Disney's vs. Walt Disney's stuff the rest of the company is pulling is ridiculous.
 

HMF

Well-Known Member
Original Poster
-
I always thought the original Park Logo for WDW was absolutely PERFECT.
Perfect in that is completely communicated what this Park was all about - a entire WORLD related to the Disney empire. The globe with Mickey ears perfectly expresses that.

The old font has appeal purely for nostalgia reasons, and it just looks *right*. It partners well with the *retro* font still being used for DisneyLand, but is of course different enough to keep the two very different Parks visually apart. The whole *One Disney* branding thing is a huge turnoff as it just smears everything together into a *brand* instead of *unique experiences*. That irks me somewhat...as i am sure it does with some others.

The script logo is okay....but i think it needs some jazzing up. The version with the shooting star graphic above was probably the nicest version of the newer *script logo* i have seen to date.
Anyone remember when they tried to use a script logo in DL?
logo.gif
 

ibaw

Member
Let's not begrudge people with educations and jobs, shall we? Sounds really petty and trite. Have you no decency at long last? I may not like the changes here or there, but it isn't fair to blame one group of people or one area of academia for it...come on now, Patty. This is just unfair. I worked hard for my degrees, and I am paid to come up with ideas...that's the nature of things. Remember what Neil Peart said once: "changes aren't permanent, but change is." Just stop blaming everything you see wrong with the parks or the world or what have you with every group or sub-sect of society you're scapegoating this week.

I stand and applaud you! As one of corporate "bean counter/MBA" types that are constantly thrown around on this site, I find it very "petty and trite." Quite honestly, I laugh at whatever you are saying and move on. If only everyone here could spend time working within big bad TDO... you may discover that there are ALOT of good people working there.
 

unkadug

Follower of "Saget"The Cult
I stand and applaud you! As one of corporate "bean counter/MBA" types that are constantly thrown around on this site, I find it very "petty and trite." Quite honestly, I laugh at whatever you are saying and move on. If only everyone here could spend time working within big bad TDO... you may discover that there are ALOT of good people working there.
It's not the "individuals" that most people have a problem with; it's the "group think" and bureaucracy that is holding them back from their potential.
 

GeorgiaPinesRJB

Well-Known Member
I stand and applaud you! As one of corporate "bean counter/MBA" types that are constantly thrown around on this site, I find it very "petty and trite." Quite honestly, I laugh at whatever you are saying and move on. If only everyone here could spend time working within big bad TDO... you may discover that there are ALOT of good people working there.

Exactly...we all have jobs to do and I hate that one profession is scapegoated over another...that and Patty just generally es me off usually. Couldn't take it anymore haha
 

ibaw

Member
I know. But TDO really excels.

And may I ask (and not to start any "mud-slinging coversation) but how do you know that? How do you know that it is not pushed down onto TDO and not onto another resort (as each resort has different customer bases, products, costs, performance expectations, etc)? Therefore, TDO may be coerced into acting a certain way... just a thought.

My point simply becomes, it is easy to blame one group of people for what you think they do or have control over. Until you can step into their shoes, blanket statements in regards to their abilities come off as petty and trite, and in some cases become excellent examples of "group think" here on the WDWMagic boards.
 

MarkTwain

Well-Known Member
Anyone remember when they tried to use a script logo in DL?
logo.gif

And this is why I'm glad the original logo is returning. Of course it's very easy for Disney to simply take the Walt Disney company logo and type "World" in Times New Roman at the end of it (or in the above case, "land" in Helvetica). But a true logo should be as unique as the product it identifies, and should express some aspect of the place's character. WDW's original logo is as representative of the resort's 1970s origins as Disneyland's script is to its nostalgic character, and I'm glad to see Disney is willing to acknowledge that.
 

Gabe1

Ivory Tower Squabble EST 2011. WINDMILL SURVIVOR
About the "costing a left lung" for admission thing...that's a stale chestnut that's always tossed at Disney, but let's take a look at the admission prices from way back in the day (but we will adjust them for inflation and factor in the fact that the rides are unlimited now, but required purchasing tickets in the early days).

In 1964, admission was $5.00/person...which adjusts for inflation in 2012 dollars to around $40/person. This is back when there was also a lot less to see and do in Disneyland...but it's definitely the "good old days" that people enjoy referring back to whenever they want to say that things today are so terrible. See: http://2.bp.blogspot.com/_3jV5FcVqpE8/SnEL92kzJHI/AAAAAAAAJM4/hbiLy3cGQcM/s1600-h/dl price list 1_64.jpg

Back in the "good old days", that $40 (equivalent) admission would get you in through the gate and then just 6 rides on attractions...but most of the tickets were for A, B, C, and D-level attractions. You'd only get maybe ONE ride on something you'd really, really want to ride...and then you'd have to buy another ticket book.

Looks like a book with 10 more rides (once again, on A-B-C-D-and one E ticket increments) would be another $4. That's about another $30 or so in 2012 cash.

For people who are used to riding things like Space Mountain, Big Thunder, Splash Mountain, etc. as much as they want it's important to remember that back in the "good old days" these people would have shelled out A LOT OF MONEY to buy enough E-tickets to ride the best rides in the park (back then) like this. Space, Big Thunder, and Splash weren't even around back in those days...so the things you'd be able to use an E-ticket on were very limited...but still VERY pricy.

Current admission to Disneyland is $87/day for an adult...for a one day one park pass that would be comparable to the one day one park ticket that was the only thing you could buy to get into the park in 1964. It sure seems like someone who really loves riding the E and D ticket attractions could VERY EASILY spend the equivalent of $87 or more if that person went to the park in 1964 and bought a bunch of ticket books to be able to ride on rides all day.

My parents told me about people they knew who came back from Disneyland in the late 60s with booklets of A, B, and C tickets that they never used and kept trying to sell...all because they just wanted the one or two D and E tickets that came in a booklet. You were NOT allowed to just buy an E or a D ticket...you had to buy the whole booklet. There was a sort of black market in play in the park where people would try to sell E or D tickets separately but people caught doing that were ejected.

I know it's very popular for people go say on Disney boards that it requires "selling a left lung" to get into the park today...but this is just not true if you look at the inflation costs between now and the 'good old days' and you also stop to think about the HUGE financial hit you would have taken in the 'good old days' if you needed to keep buying ride tickets to ride the best attractions.

You can ride everything as much as you want today, for free...which is a good deal!

Seriously? I'm not sure what you spend on an afternoon with your kids, obviously a substantial amount if you think popping $350 (family of 4) for a day with your kids is a bargain and don't bat an eye. I find $350 for a day a respectable chunk of change. Guess we all value money differently. I can imagine how long it takes the average Disney Attraction CM to clear $350.
 

luv

Well-Known Member
You will find that in every office and every organization on the planet and is not mutually exclusive to just Disney.
You don't find it in all offices. And you used the phrase "mutually exclusive" incorrectly. I'm not sure exactly what you meant, but I think you might have meant that Disney isn't the only place that is being run by dimwits.

Do you work for Disney?
 

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