asianway
Well-Known Member
While in an ideal universe WDW would have sent a team of F&B CMs around the world to search for the best coffee beans to craft their own branded coffee to serve around property as well as create themed coffee drinks with Disney-fied names, that ain't gonna happen. This is the next best thing and is an improvement.
While I don't have the terms of the agreement, it sounds like Disney purchased six Starbucks franchises. These agreements run $20k+ for 5 years plus 1% or more of the daily take. Disney is probably paying a premium for allowing their own products to be served side by side. In a franchise, the franchisee, Disney, would be responsible for hiring and training all employees and maintaining brand standards.
Now, here is my attempt at making the weekly social media roundup at Celebration Place...
When the story broke, I'm like it's after 5 on Friday and it isn't particularly bad news like say the PI closure. Then I came here...
The social media team has a pretty good read on what the fan base will be up in arms about and what they will bend over for. Hats off to them...
While I don't have the terms of the agreement, it sounds like Disney purchased six Starbucks franchises. These agreements run $20k+ for 5 years plus 1% or more of the daily take. Disney is probably paying a premium for allowing their own products to be served side by side. In a franchise, the franchisee, Disney, would be responsible for hiring and training all employees and maintaining brand standards.
Now, here is my attempt at making the weekly social media roundup at Celebration Place...
When the story broke, I'm like it's after 5 on Friday and it isn't particularly bad news like say the PI closure. Then I came here...
The social media team has a pretty good read on what the fan base will be up in arms about and what they will bend over for. Hats off to them...