• The new WDWMAGIC iOS app is here!
    Stay up to date with the latest Disney news, photos, and discussions right from your iPhone. The app is free to download and gives you quick access to news articles, forums, photo galleries, park hours, weather and Lightning Lane pricing. Learn More
  • Welcome to the WDWMAGIC.COM Forums!
    Please take a look around, and feel free to sign up and join the community.

Disney (and others) at the Box Office - Current State of Affairs

brideck

brideck

Well-Known Member
TP2000 said:
No, I don't even have any idea what that means.

Does Garfield have a bunch of commercials in it, or sponsor tie-ins? Like when the Stevens' on Bewitched drove nothing but Chevrolets for 9 years and their first commercial break always went into a Chevy ad? Or when Sly Stallone in Demolition Man drove swanky futuristic Oldsmobiles (RIP) and ate at Taco Bell while singing the Jolly Green Giant jingle?
Click to expand...

It seems that you do understand what that means. Garfield contains paid nods to at least Olive Garden, Walmart, and FedEx, and name drops a whole host of other specific brands, like Tinder, Bumble, Shark Tank, Netflix, Roomba, and PopChips.
 
TP2000

TP2000

Well-Known Member
brideck said:
It seems that you do understand what that means. Garfield contains paid nods to at least Olive Garden, Walmart, and FedEx, and name drops a whole host of other specific brands, like Tinder, Bumble, Shark Tank, Netflix, Roomba, and PopChips.
Click to expand...

Oh. Is it as blatant as when Blade Runner got Pan Am and AT&T and Coca-Cola to put billboards in the shots?

Or is it subtle? I imagine it isn't subtle.

Just for fun late at night, here's the list of products you noted above that I actually know about; Olive Garden (never dined there, but driven past it), Walmart, Federal Express, Shark Tank (never watched it, but am aware), Netflix (love it!), Roomba (the robot vaccuum thing).

I have no earthly idea what Tinder, Bumble (assuming you left out the Bee and didn't mean the tuna?) or PopChips are.

But I have a feeling that PopChips aren't good, or else they'd just be called Chips.
 
brideck

brideck

Well-Known Member
TP2000 said:
Oh. Is it as blatant as when Blade Runner got Pan Am and AT&T and Coca-Cola to put billboards in the shots?

Or is it subtle? I imagine it isn't subtle.
Click to expand...

Blatant enough that every single review I've looked at (including the one I linked to) goes to great pains to mention it. I have not seen Garfield myself and have no desire to -- the trailer looked like hot garbage, or at best, a movie starring an orange cat that doesn't seem to have anything to do with the comic strip of the same name.
 
TP2000

TP2000

Well-Known Member
brideck said:
Blatant enough that every single review I've looked at (including the one I linked to) goes to great pains to mention it. I have not seen Garfield myself and have no desire to -- the trailer looked like hot garbage, or at best, a movie starring an orange cat that doesn't seem to have anything to do with the comic strip of the same name.
Click to expand...

I have no need or desire to see it myself either. I remember the cartoon in the Sunday funnies, but I don't need to relive it.

I'm more of a dog person, anyway.

Interestingly, the foreigners really seem to love this Garfield movie. It's doing strong overseas box office so far. Why? 🤔

Lemme guess.... it's mainly the French.
 
Tha Realest

Tha Realest

Well-Known Member
brideck said:
So... you want Disney to save a bunch of money on their production budgets by including "several instances of shamelessly conspicuous product placement" in their animated features? [Source: Variety] Because that's at least part of how Garfield kept its budget to something you find reasonable.
Click to expand...
Are you suggesting Disney doesn’t do shameless product placements in their films? How did such a practice work at keeping Haunted Mansion’s budget “reasonable”?

screenrant.com

29 Product Placements In Disney’s Haunted Mansion

Disney deployed a wealth of product placement.
screenrant.com screenrant.com
 
D

DKampy

Well-Known Member
brideck said:
the trailer looked like hot garbage, or at best, a movie starring an orange cat that doesn't seem to have anything to do with the comic strip of the same name.
Click to expand...
this exactly…I was a huge Garfield fan as a kid…but I have no interest in watching this even on a streamer for nostalgic purposes…the trailer doesn’t resemble anything I remember about the comic strip….heck why is he even going on a road trip….he was a house cat who hated leaving the house….and from the reviews I have read it seems I am correct in those assumptions
 
Wendy Pleakley

Wendy Pleakley

Well-Known Member
brideck said:
So... you want Disney to save a bunch of money on their production budgets by including "several instances of shamelessly conspicuous product placement" in their animated features? [Source: Variety] Because that's at least part of how Garfield kept its budget to something you find reasonable.
Click to expand...

In fairness, "Welcome to Rosa" in Wish is basically a song about Disneyland.
 
erasure fan1

erasure fan1

Well-Known Member
brideck said:
Garfield contains paid nods to at least Olive Garden, Walmart, and FedEx, and name drops a whole host of other specific brands, like Tinder, Bumble, Shark Tank, Netflix, Roomba, and PopChips.
Click to expand...
It's actually very fitting for Garfield. Jim Davis created Garfield to sell product. It wasn't from some grand vision. So it kinda works that the film is selling product.
 
Wendy Pleakley

Wendy Pleakley

Well-Known Member
Disney Irish said:
Reference? I've never heard that, and the visuals in the movie and lyrics don't scream out Disneyland to me.
Click to expand...

Maybe not the whole song but the beginning gave me "this is a theme park" vibes for sure.

Granted, Disney references were a big part of the movie so it's perhaps more reference than advertising.

Welcome to Rosas
Come on, come this way
Where the greatest creations are all on display
There's no other place just as full of surprise
Where your dreams and your reality can collide
You wanna dance on beat?
Or to have hair touch down to your feet?
Go to outer space?
Well, hey, you've come to the right place

'Cause here in the city of Rosas
You can turn all your wanting to wishing
No what-ifs and no wonders
Oh, here in the city of Rosas
It's unlikely that you'll be unhappy
With so much to discover
 
Disney Irish

Disney Irish

Premium Member
Wendy Pleakley said:
Maybe not the whole song but the beginning gave me "this is a theme park" vibes for sure.

Granted, Disney references were a big part of the movie so it's perhaps more reference than advertising.

Welcome to Rosas
Come on, come this way
Where the greatest creations are all on display
There's no other place just as full of surprise
Where your dreams and your reality can collide
You wanna dance on beat?
Or to have hair touch down to your feet?
Go to outer space?
Well, hey, you've come to the right place

'Cause here in the city of Rosas
You can turn all your wanting to wishing
No what-ifs and no wonders
Oh, here in the city of Rosas
It's unlikely that you'll be unhappy
With so much to discover
Click to expand...
Ok got it, so this was just your own impression of the lyrics not something that someone on the cast or production team made known that was their intention.

I never picked up on any theme park or Disneyland specific vibes or references from those lyrics, but maybe its just me.
 
erasure fan1

erasure fan1

Well-Known Member
brideck said:
To sell his own product, sure. But unless you think he made money from Big Lasagna and the Abu Dhabi tourism board over the years, that's not really what we're talking about.
Click to expand...
Tough crowd I guess. It's funny. An ip created only to hock product. Was then used to hock product in its movie.
 
TP2000

TP2000

Well-Known Member
Tha Realest said:
Are you suggesting Disney doesn’t do shameless product placements in their films? How did such a practice work at keeping Haunted Mansion’s budget “reasonable”?

screenrant.com

29 Product Placements In Disney’s Haunted Mansion

Disney deployed a wealth of product placement.
screenrant.com screenrant.com
Click to expand...

Yikes.

You hate to think how much more money over its already bloated $160 Million budget Disney would have spent without all those product placements. 🤔
 
Wendy Pleakley

Wendy Pleakley

Well-Known Member
BrianLo said:
I didn’t pick that up either, but circuitously it’s vaguely reminiscent of Shrek’s Welcome to Duloc, which was a Disneyland mockery. I wonder if that’s how @Wendy Pleakley seemed to get that trigger.

I think that’s sheer happenstance rather than purposeful though.
Click to expand...

The movie was full of references to Disney history so I don't think it's a coincidence that the song presented Rosa as a Disney-esque place.

More synergy than product placement though as I said.

Blade Runner is probably the best example of product placement done well.

Advertising is a feature of a cityscape so it's not egregious.

It also feels organic because a future set movie might want to speculate what advertising looks like in the future. Apparently the future is Atari.
 

Register on WDWMAGIC. This sidebar will go away, and you'll see fewer ads.

Back
Top Bottom