Prototype82
Well-Known Member
I don't know how we missed this before, but we have all overlooked the obvious merchandise opportunities for World of Avatar: Pandora Bracelets.
I don't know how we missed this before, but we have all overlooked the obvious merchandise opportunities for World of Avatar: Pandora Bracelets.
Here is my theory... It seems that TDO is becoming much like GM in the 70's and 80's. GM Management were so disconnected from the buying public, they didn't see any need to invest in small car technology.. (See Chevy Chevette, Chevy Citation). The management truly believed that GM could design and build anything and people would still come. Toyota was not a threat by any means in their minds. Fast forward today.. TDO seem to feel because they are the number one visited destination in the world, they can dumb down, design down, imagineer down anything and people will still come. For GM it took till they were bankrupt to slap them in the head. Is TDO in for the same thing?I'm sure it was fantastic. J.K. Rowling just wanted full creative control and Disney wasn't willing to relinquish it. Universal, on the other hand, had nothing to lose. Guess that shows which of the two companies make smarter business decisions.
You could even compare how WDW is run to how GM was run up until the Government stepped in.Here is my theory... It seems that TDO is becoming much like GM in the 70's and 80's. GM Management were so disconnected from the buying public, they didn't see any need to invest in small car technology.. (See Chevy Chevette, Chevy Citation). The management truly believed that GM could design and build anything and people would still come. Toyota was not a threat by any means in their minds. Fast forward today.. TDO seem to feel because they are the number one visited destination in the world, they can dumb down, design down, imagineer down anything and people will still come. For GM it took till they were bankrupt to slap them in the head. Is TDO in for the same thing?
For GM it took till they were bankrupt to slap them in the head. Is TDO in for the same thing?
I don't know if TDO would ever hit the point of bankruptcy. I do feel, however, that what is going on in Orlando right now is akin to what was happening in Anaheim in the late 90's/early 2000's before Matt Ouimet took over. It's getting to a point right now where eventually there will be a shift, and hopefully for the better. The right people, preferably those who have front-line as well as managerial experience in the parks, need to be put in the right positions for WDW to get back on track to the way things used to be.
Right now there is too much focus on numbers, spreadsheets, and surveys, and not nearly enough on creativity. Limited area budgets are being blown on all manner of asinine, non-guest related changes mostly in the name of safety (more appropriately litigation and workmans comp avoidance), and while the company still touts show as one of its primary cornerstones, it gets shunted to third place behind courtesy and guest convenience and is often ignored or downplayed as temporary or for the greater good in providing that 'magical guest experience'.
The company needs to really practice what they preach and realize that they're entering a downward spiral from which escape is excruciatingly difficult. As they continue to alienate long-time visitors with lack of new offerings and poor upkeep of what they currently have, coupled with the less-than-desirable clientele of 1st time 1-day-only guests they seem to attract in throngs, it will only be more difficult to bring these issues to a screeching halt and put it in full reverse. Hopefully, someday soon, someone with the foresight to see the changes that need to be made will be placed in a position where they are capable of initiating those changes.
That very well may be, but the damage is done. GM and Ford are in a world of hurt right now. They are again starting to loose sales because there are only just as good as the competition. It is tough to get yourself out of a hole. They did see an uptick last year but that is because the Asian automakers were cut off at the knees because of supply. The point I am making here is that TDO could get to a point of complacency that puts them on par with the competition. That will make it less worth the time spent on property. I would speculate that the thing that keeps them going right now is the supply demand thing. There is so much to do on property vs Universal and Sea World, that the numbers will always look good. I bet if those two parks had as much to do as WDW even with the less quality rides, Park numbers would be down at WDW significantly. The variation between the quality of the 2012 WDW product and 2012 Universal product vs the 1990 WDW productand 1990 Universal product is far less in 2012 then in 1990. If Uni had more of it, WDW would be investing more into the park.You could even compare how WDW is run to how GM was run up until the Government stepped in.
No innovation. No direction. No belief that there were competitors who posed a threat. And we all know what happened with GM.
But now GM is putting out top notch vehicles. Better than Toyota, Honda and all the other brands they've ever gone up against. They woke up. We just have to hope WDW wakes up and decides they want to take themselves seriously once again.
You want Beastly Kingdomme because you've seen concept art of what you think it will be.No Avatar Land.
I want Beastley Kingdomme.
You want Beastly Kingdomme because you've seen concept art of what you think it will be.
I used to be a huge Beastly Kingdome advocate, but with Harry Potter, Lost Continent and HP 2, it seems a little redundant. Would I like to see a BK? Yes, but re-imagined with bigger and better ideas and effects. But, that's not happening, so if Avatar is what we get, fine (ish), but make it great. I'm excited by the possibilities and glad AK is getting some attention. Sight line balloons, JR tweets, CMM being moved, it's all pretty exciting to see.
And if this is in reaction/response to Harry Potter, good! WDW needs a fire lit under their nether regions.
Unfortunately, in the case of Avatar, it's likely to be a backfire...
Right now there is too much focus on numbers, spreadsheets, and surveys, and not nearly enough on creativity.
This really sums up the whole issue. And the problem is: The magic of Walt Disney World is more than just the sum of all it tiny parts and cost centers. It is something intangible which you can only truly understand if you don't lose focus of the whole by concentrating only on its
parts. And a lot of the things that all together
create the magic are things that don't bring a
direct profit, but they are the things which make
the guests fall in love with WDW and come back
again and again.
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