I'd find it hilarious if it wasn't DL they were mucking up. You can watch any travel vlog about the Potter lands and instantly see (and hear) how inviting, joyous and fun those worlds look. They look welcoming! They look pleasant! You can recognize everything and hear wonderful background music! And then Disney decides "let's do that--but make it unpleasant & dreary and include nearly nothing recognizable."
You mean the "Let's not give them anything familiar"?
They seem to have gone out of their way to over-think SW:GE:
"We already know the story of Tatooine. We know the story of Naboo. We wanted to create a place that served as a scaffolding upon which users could project their own story, but that we as keeps could use to inject new characters and plotlines." - Asa Kalama, executive creative director for Millennium Falcon: Smuggler's Run and the Star Wars: Datapad integration.
And let's force guests to be heads-down on their device in order to understand half of what's going on around them. Brilliant moves on their part. I could not disagree with their "thinking" more. Actually doing what Universal did with Potter may have been the better move, to give guests something familiar instead of some "outer rim wasteland" that guests have no history with.