Proudly Presents
After many years of decreasing attendance at Universal's Volcano Bay, in 2024, the decision was made by Universal Creative to popularize the park with an established IP in Nintendo and Donkey Kong, making way for the water theme park being branded as Kongo Bongo Bay, featuring Sizzle Kong.
Sizzle Kong Backstory
Smart, strong, and courageous are all words that Sizzle Kong uses to describe himself, as a self-proclaimed hero of the Kongs who has more bark than he does bite.
Brother of the famous Donkey Kong, cool Funky Kong, and “classy” Swanky Kong, Sizzle has an arrogant, hot headed nature, and likes to take credit for all of his brothers’ successes, especially after Donkey Kong dispatched the Kremlings, Tikis, and SnowMads, and Sizzle jumped out of the shadows to hog the attention that was meant for Donkey Kong.
The wise elder of the group, Cranky Kong, called Sizzle out and kicked him off the Island, which led Sizzle out on the first adventure of his life, where he “discovered” another island, and thinking he was the first to find it, christened the island as “Kongo Bongo Bay”
Seeing that Kongo Bongo Bay was actually already a tourist destination, Volcano Bay, owned by entrepreneur Swanky Kong, Swanky decided to re-embrace his brother Sizzle, and take over the financial aspect of the island, allowing Sizzle to control the attractions on the Island and keep the name, which Sizzle accepted hoping that it would make his estranged Kong family proud.
Sizzle Kong's Purpose
Sizzle represents the adventurer in all of us, the rambunctious yet brave Kong not afraid of anything, and his presence at Kongo Bongo Bay has created a water theme park inviting for young children and adults as well, taking the exotic themes of Volcano Bay, and adapting them to more popular characters that promotes higher attendance.
His touch on Kongo Bongo Bay is seen throughout the park, with slides named after places on his home island, with updated effects in places like Crystal Caves, and the Chimp Caverns, including faster rapids like Gangplank Galleon Ahoy!, and the fun of Monkey Mines for children to be an adventurer of their own.
Sizzle made sure there would be enough to do for the whole family, making sure Kongo Bongo Bay had good food, quality seating, and of course, since he wants to take all the credit for himself, he even set up his own Meet and Greet location, right next to Kiddy Kong Reef
At the Meet and Greet, there are sometimes dance parties, where Sizzle sings and dances to popular tunes, and the onlookers can join in with him, even as he sings his own song made popular by the new Nintendo Switch 3D game that came out in 2023, Sizzle Kong Shuffle.
He’s the hero of the bunch...well...maybe not,
he delusion-ally thinks it was he alone the Kremlings fought,
his ego’s so big it isn’t funny,
he’ll make the tourists want to shower him with money,
he’s got a hot-temper and a swell grass skirt,
with his luau necklace, he’ll make the Kremlings hurt,
we love to bits, you may wonder WHY,
with his strength and his smile, he’s one chill guy...HUH!
Promotional Potential
Sizzle Kong, Donkey Kong, and Nintendo's popularity in the last few years have skyrocketed, and Universal Creative thought that a Nintendo spin on a water theme park with a traditional pacific island backstory could have the potential to reach a wider audience to compensate for the dwindling attendance.
Kongo Bongo Bay was promoted all over Universal Orlando Resort, on buses, billboards, and in the hotel pamphlets to make sure people understood that Super Nintendo World was not the only place you could find popular Nintendo characters on your Universal vacation.
There are also commercials advertising the new water theme park to people who might not be aware, making sure the word gets out about Universal's Kongo Bongo Bay and the popular Sizzle Kong, like the one below.
Commercial
Long Term Plans
A connecting Mario Kart flying skyway idea from Kongo Bongo Bay to Super Nintendo World has been proposed based on the recent overlay, with some pointing to a more immersive Hogwarts Express connecting the two Nintendo locations within Universal Orlando Resort.
In the end, Sizzle Kong is the new mascot of the redefined water theme park of Universal, and gives Universal not only a better theme to promote for their water park, but also something that can build off of the ideas of Volcano Bay into something better for families to enjoy.