There’s something about the tone of this promo video for Europa Park’s 50th that I really love. It flows, it’s pleasant, and it’s cheerful without sounding forced or theatrical.
It bounces around with a nice unpredictably, starting with the company’s first theatrical animated feature (and taking a moment to introduce the Mack family), before shifting to the film’s tie-in park attractions, then touching on everything from park shows and parades to tv shows, a blimp, comic books, art installations. employee apartments, new and remodeled resorts, philanthropic endeavors, music, new restaurants, waterpark expansion and seasonal events.
It manages to tie it all together to give a big picture of the park’s identity, with a confident tone that never gets too overhyped.
Nice promo, Europa Park! Funds well spent.