Computer Magic
Well-Known Member
Another good point. It seems to start with the influx princess's and Meet and Greet stations. I've posted commercials from the 90's where Disney was targeting adults and honeymoon in Disney. Today, You see a family of 4 with a boy in a pirate suit and a girl running around with a princess.WDW does dominate the under 48" crowd and no one (including Uni) can touch it.
However, children grow up and start wanting to go on the "big kid" rides. In the last decade or so, WDW management has gone out of its way to turn what once was a cross-generational resort into a kiddie park. Does WDW still have cross-generational appeal? You bet, but not like in the old days before Uni. WDW has exactly one 48" roller coaster. Many 10-year-olds want to ride Forbidden Journey, not Peter Pan's Flight.
Less and less, WDW is the de facto vacation destination place it once used to be with American families. Perhaps the single biggest cause of this is cost. Just look at a 7-day base ticket. In 2005 it was $199. Today it's $309. Family income just hasn't kept pace.
Today's WDW attendance is largely propped up by a growing middle class in Brazil and Argentina, who are using their new-found wealth to vacation at WDW. Take away that revenue stream and WDW attendance would be down appreciably.
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