The thought of Orange Bird and Horizons MagicBands makes me shudder.
Me too!
The thought of Orange Bird and Horizons MagicBands makes me shudder.
You honestly think Disney can throw up two or three antennas with a half mile read and trace the path of 50K passive RFID cards in people's pockets? That may be the stupidest thing I've ever read on the Internet. Nevermind that you have your actives and passives mixed up.
Why do you think warehouses that utilize this technology have readers everywhere and not just one beacon in the middle of the room? I'm sure your source probably has a great title, but Christ on a bike, they certainly don't have any grasp of technology.
Absitively, posilutely, NOT.
No plans at all. The only plans are for NEXT GEN to start and revolutionize the business model they have in Florida by creating this new revenue stream, which they think they're going to then bring to Anaheim and Paris. It could fail miserably and then all that would happen would be they wasted a few billions of shareholder $$$ and further tarnish the BRAND and then they'd have to spend many billions more to head in a different direction.
No matter what, though. Remember, WDW has never been better. That's what their BRAND ADVOCATES say every day when they get up and what they say at their nightly prayer sessions that probably go something like this 'Please, God/Satan, let this scam continue for as long as I am breathing!'
So...if there is no extra cost to "opt-in"...will I get a discount if I "opt-out?"
I mean, if I'm foregoing all these great enhancements that others are getting for $90, shouldn't I be able to get an old-school ticket and experience for, say...$75?
And how complicated is this going to make things at the ticket window? I'd hate to have to explain all this to someone who has no clue about what's what. Gonna need a chart of some sort. And a slide rule.
Just thinkin' out loud...
That predated this.Already done.
Costuming got it years ago now. Very first tangible part of NEXT GEN.
you know, i'm pretty surprised. i guess i shouldn't be, but I am. i'm shocked any one of you with kids is okay with this. this is pretty much one of the most transparently-insidious things a corporation has ever executed. when the real evil does their dirty work, it's usually fairly well concealed. but this? "hey, guys. we're just going to invest $2 billon into gathering information on you. why? well, so you don't have to go and fiddle around with those silly paper tickets, right? I mean...how annoying is THAT!"
seriously, it makes my skin crawl just thinking about it, and it shocks me that anyone doesn't see right through this nonsense. at the very least, it's an incredibly-severe misallocation of funds. at the most, it's data mining you AND YOUR CHILDREN for profit. gross.
Existing technology multiplied over tens of millions of people per year gets quite expensive. How many people stay on property per year... a few million? At how many dollars a pop for a bracelet times the lifetime of the project.... hmmm.I already stated in that post QUITE definitively that I am NOT a techie. So, perhaps, I shouldn't have even tried to put out what I believe to be the case. That was not my source's words ... again, go read the post, I can't program the 1980s VCR in my closet.
Moving away, do you really think that Disney spent $2 billion on existing technology in a top-secret project? Or do you think that maybe Disney has sorta 'morphed' the tech that existed and created new? 'cause I do.
There seems to be a few different aspects about what Disney will collect vs. divulge, many of which are still fuzzy.
In order to participate in FP+, you'll need to upgrade your ticket to an RFID device. It has been mentioned by several sources that the wristbands contain active RFID transmitters. I've read conflicting reports about the tickets. Eventually, everyone will need to upgrade their existing tickets. There will be a phase during which both the old and new systems are supported.
It appears onsite guests will be issued wristbands by default. It's unclear if they can request devices without RFID transmitters.
With an active RFID device, Disney should be able to collect whatever information it wants. Where have you been, what did you purchase, which characters did you meet, etc. Disney has stated you'll be able to customize your NextGen experience. Really, this means simply customizing what information is disclosed to front-line CMs. For example, if you don't want them to know your name or birthdate, you should be able to control that. However, this seems to be the only control over the information you'll have. Disney still will collect the information.
It's unclear how much or what type of information Disney might disclose to companies outside the "Disney family of companies". Yes, I know they have privacy policies but I also am aware how these can be circumvented. It should be expected that there will be full disclosure within the "Disney family". It's also possible Disney could disclose general patterns in order to, for example, seek sponsorship at the parks.
Fundamentally, Disney will want to use this information to maximize revenue and profit margins. It's what NextGen is all about. Any thought that they won't is simply ignoring the business realities they face. The warnings issued during the 2012 financial conference call and announced reactionary layoffs suggest a management team that, frankly, is panicking. Their numbers are heading in the wrong direction and they don't like what they see in the future.
Corrections would be appreciated.
I am throwing down the gauntlet! I make an apple pie that will, without doubt, blow the Mom's pie out of the water! Consider yourself served Mom, there is a new pie baker in town!
And you like pie you say??? Cream pies, fruit pies, fried pies....you name it, I am the pie guy!
So Nextgen is essentially more or less a Disney Version of the Patriot Act.
@WDW1974, Are you kidding me? I'm going be too busy exploring the ship to even care about you force feeding me pies!
Do you think this will flop with the general public or are there too many Lou followers, mommy bloggers and lifestylers out there?Yes. And I hate it only slightly less ...
So...if there is no extra cost to "opt-in"...will I get a discount if I "opt-out?"
I mean, if I'm foregoing all these great enhancements that others are getting for $90, shouldn't I be able to get an old-school ticket and experience for, say...$75?
And how complicated is this going to make things at the ticket window? I'd hate to have to explain all this to someone who has no clue about what's what. Gonna need a chart of some sort. And a slide rule.
Just thinkin' out loud...
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