Thing is this. Sure, Eternals was a risk because it was new. So was Shang Chi. But the same old "whew, at least we have another Spiderman, Doctor Strange, Thor, and Black Panther coming next year" will get old VERY soon, hopefully. The reason I say hopefully is that at some point, there HAS to be a new slew of stories and characters, from the MCU AND others. If not, we will get to a point where the MCU fizzles and we are in a time period like the late 1980's (before Batman). If the MCU is the only franchise that is truly alive and it begins to fade, where does that leave movie theaters? The MCU is the only thing saving theaters and keeping them open right now. That can't last forever, can it?