The fuss is all of it. Again, it's like the fired Bud Light executive, Alissa Heinerscheid. She was snotty, elitist, and smug. And she said all the tired and hackneyed things about her customer base that we've heard for almost a decade now, or we assume is said derisively about middle Americans in faculty lounges and media board rooms.
Rachel Zegler said nothing new or bold or insightful. It's all so stale and predictable now. But somehow, and this is the magic of it all, she comes across to many as being this unlikable person. A real snot.
Even a few folks here who are hopeful about the movie have mentioned that they're not big fans of Zegler as a person. Or at least the way she's been delivering her studio Talking Points in formal media interviews. It's off putting and annoying.
Thus... we get this bizarre news cycle where her own words torpedoed her own movie. I've never seen anything like it really.