RSoxNo1
Well-Known Member
I'd also say they are more than capable of building what it takes to become the market leader again. The longer they leave it the harder it will be and more costly. 3rd parties build better Animatronics. Other parks have more cutting edge ride systems. Other parks can consistently match, or overtake, theming and detail. They can still do it. They just need to be allowed to.
Yeah, that's the problem. We had this discussion with Ron Schneider a few weeks ago (name dropper). But we made the point that Disney needs to listen to the fans, and Ron immediately opposed. His point was that Imagineers have done a good job and will be far better at coming up with ideas than 99% of the fan community. He's right, except these Imagineers were constrained by budgets.
On the same show, we had Jim Hill so I was quick to pull up one of my favorite series of articles he had written titled "Is DAK's Beastly Kingdom DOA". The article was written in 2001, and in it, Hill discussed the various reasons that Beastly Kingdom was delayed. But he also talked about how the Imagineers hoped that Islands of Adventure would be a huge success in hopes that the gloves would come off and they could be given carte blanche with some great ideas. Here's a quote from Part 3 of the article:
You see, Disney CEO Michael Eisner is a very competitive guy. He hates to lose -- at anything. If attendance at WDW started to noticeably slip due to the Mouse losing customers to Universal's new theme park, Michael would have to do something. Eisner's enormous ego just wouldn't be able to handle the idea of Disney being No. 2 in the Orlando market.
So he'd turn to the Imagineers and say: "Make the best attractions you can."
Not "Make the best attraction you can on a limited budget." (i.e.: WDI's recent controversial rehab of Epcot's "Journey into Imagination" ride. During its three months of operation, the revamped version of that Future World attraction racked up more guest complaints than most shows produce in a year.)
Not "Make the best attraction you can with minimal changes to the pre-existing ride building." (i.e.: The Magic Kingdom's "Buzz Lightyear's Space Ranger Spin" actually runs its ride vehicles along the very same track and layout the building's previous tenants -- Delta's "Dreamflight" and the unsponsored "Take Flight" -- used.)
Not "Make the best attraction that reflects the sponsor's agenda" (i.e.: Any exhibit you'll find inside either version of "Innoventions.")
Just "Make the best attractions you can." Period.
This is what I want. I want management to go in and say, "we used to amaze guests with our attractions, do it again."
No really. What would you consider new in the queue?
Fake snow? Done right on Main Street
Projections onto mylar? Done a ton before.. heck you can see some examples right over at Disaster in USO.
Large floor to ceiling place setting structures in the queue? Done at Disney for decades
Honestly the only thing really refined in the FJ queue is their animated artwork.
There really isn't anything new and unique in it.. what makes it great is the fully immersion and placing you in the intended storyplace.. instead of just dumping you right from the outside world onto the ride.
It's not bad to develop the technology before you have a final application (See Living Character Initiative) but what is bad is simply applying stuff because you have it.
What Universal did with Harry Potter is that they used the best of what was available to present an incredible queue. Everything in that queue is used appropriately, it's not overkill, it's just amazing.