Frozen

Sped2424

Well-Known Member
Original Poster
No, not even close. After marketing Frozen will likely have to make around $500 million worldwide to do that.
No way its 500 million Ill give you 300 but 500 million? Way to much of a stretch. I was talking about its initial budget too. Tangled was about 150 million in marketing I would assume the same here meaning at about 300 million it makes back its investment.
 

Animaniac93-98

Well-Known Member
No way its 500 million Ill give you 300 but 500 million? Way to much of a stretch. I was talking about its initial budget too. Tangled was about 150 million in marketing I would assume the same here meaning at about 300 million it makes back its investment.

You forget the cut the theatre owners take. Studios get around 55% of the worldwide box office total.
 

SJN1279

Well-Known Member
You forget the cut the theatre owners take. Studios get around 55% of the worldwide box office total.

150 million production budget, 150 million to market. Frozen will easily make its money back and become one of Disney's biggest hits in quite some time. I expect the movie to cruise through the holiday season, and become a bigger factor in the Cruise line and theme parks in the future.
 

Disneyfanman

Well-Known Member
150 million production budget, 150 million to market. Frozen will easily make its money back and become one of Disney's biggest hits in quite some time. I expect the movie to cruise through the holiday season, and become a bigger factor in the Cruise line and theme parks in the future.
The rule of thumb remains that it must earn a world wide box office of double it's budget (production, distribution and marketing) to break even. So if 300 is the total budget then 600 can be considered the target. That assumes all of the variables and is close enough to discuss. 300 domestic is a stretch (not impossible) but 600 world wide may be conservative. Musicals, however, don't always translate as well as comedy and action so we will see how it goes. I'm thinking 800 million world wide may be a fair guess for now. And then there is the merchandise, and crossover potential into other creative areas. Things like TV, theater, etc. It won't be Toy Story or Lion King big, but it will be really nice for Disney. I guess they may not stop making Princess movies after all. Oh wait they never did.
 

CJR

Well-Known Member
Frozen will not need to make $600 million to break even. A film's marketing budget is not associated with just the film's budget, as Disney has a marketing department that markets nearly all of their different products. The marketing budget for Frozen would be a part of the marketing department's budget, rather than the budget for the film.

The marketing for Frozen markets much more than the movie. It markets toys, video games, clothing, theme parks (to an extent), and much more. To only count a film's gross verses a marketing budget is silly when there are so many more factors that go into play.

Obviously, the more money Frozen makes, the happier Disney will be. However, Disney spent a similar amount of money, in both the film's budget and marketing expenses, on similarly budgeted movies that ultimately made less money (Chicken Little, Bolt, Tangled, Wreck it Ralph, etc).

The truth is that anything over $300 million would be OK, $500 million will put it among the ranks of Disney's best animated movies. Things are more realistic than they may seem and movies studios make much more money from movies than it may seem like. Frozen is a hit.
 

rreading

Well-Known Member
See, that's what bugs me the most about this so-called loose adaptation of the Snow Queen. Instead of a cool (pun intended), awesome new wicked queen...we get a misunderstood princess. Meh.

But casting her as a villain stymied the studio for decades; in this case she's a gloriously liberated, immensely powerful yet still accessible character who leads the story to a resolution rare if not unprecedented in a Disney film.
 

rreading

Well-Known Member
Saw it a second time, this time in 3D. The 3D was beautiful, but I don't know if it added anything. I can tell you though that I loved it even more on a second viewing. I would place this and TS3 as my favorite Disney films of the last decade. It just feels like they got everything right. I hope that Disney is rewarded for their effort here. I have read that some folks are upset that they significantly changed the source material or that there isn't a truly evil villain. I get all of that but couldn't care less about it personally. It, for me, was absolutely wonderful. My advice is, if people are unsure, to give Frozen a chance. Put it on Broadway. Stage it at the theme parks. And for goodness sake have Idina sing "Let it go" at the Oscars. Yowza.

Just got back with the kids this PM and agree almost entirely...but...

The 3d is SO well rendered it really does enhance this movie. I am glad to have seen it in 2d first, but it's so much more real in 3d, and so much more gorgeous.

And after hearing my kids play the soundtrack again and again since 1st viewing on Tues, the movie really does hold up.

But the reason to see this movie on the big screen in 3d is for the Snow Queen's transformation scene. The gorgeous visuals backed by the broadway star's vocals is one of Disney's very best images ever. Opening of the Lion King used to have that impression for me. God Bless The Outcasts was beautiful but not so glorious or powerful. Not sure what is better. Anyone?
 

Mickey_777

Well-Known Member
Saw it today with the wifey. Liked it a lot. "First time in forever" is still stuck in my head and not necessarily in a bad way. I found that song to be much more memorable that "Let it go". The visuals were gorgeous and I personally found Olaf hilarious. Favorite part was the opening sequence. It reminded me of old school Disney and it set the tone for the rest of the movie. Of the last films (not including Pooh cause I didn't see it and I don't like the franchise), Wreck it Ralph is my favorite but Frozen edges out Tangled which I like as well. This movie also didn't go down the same path 99% of princess films do. The plot twists make Frozen unique and are most likely why it's getting such great reviews. And I heard Frozen made a butt-load of money over the holiday which is positive. The Mickey short was awesome.

Also, does anyone think it's realistic to ever expect another Disney animated film to churn out music on the level of Little Mermaid, Beauty & Beast, or the Lion King? I'd love to "hear" it happen but I doubt we'll ever see that again.
 
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stitchcastle

Well-Known Member
With the success of Frozen, the door at least is open again for an old-school broadway style musical of the same vein as the 90's movies.

Some will argue that Tangled and Frozen are such but you gotta remember that Tangled was a movie that was afraid of being a musical which is why it went for a more sedated musical styling. Style is also what hurt Princess and the Frog from being the big revival that it should have been. I still stand to this day that Randy Newman is what destroyed that movie's chances at being a legend. Frozen on the other hand, started off strong by hiring a new set of real broadway songwriters but that's all they were, they didn't really have that much input on the story. It didn't help that the directors of both movies have admittedly very limited experience with the musical genre. With Mermaid and BatB, the songwriters also doubled as producers, that's why they were very much tailored as full-blooded musicals with songs that actually advanced the plot rather than just inform us of character (with the exception of "Mother Knows Best", none of the songs from these last 2 Disney musicals advanced the plot).

Hopefully with the success of Frozen, the Lopezes can carry over the torch that Ashman-Menken-Schwartz held in the 90's and bring back the real full-blown classic Disney musical. I don't mind the studio alternating between ballsy action movies (Big Hero 6, Wreck-it-Ralph) and traditional musicals (Frozen, Moana) every year for the foreseeable future.
 

Matt_Black

Well-Known Member
Hopefully with the success of Frozen, the Lopezes can carry over the torch that Ashman-Menken-Schwartz held in the 90's and bring back the real full-blown classic Disney musical. I don't mind the studio alternating between ballsy action movies (Big Hero 6, Wreck-it-Ralph) and traditional musicals (Frozen, Moana) every year for the foreseeable future.

Certainly, with her additional story credit on Frozen and her voice work on Winnie the Pooh, Kristen Anderson-Lopez looks like she's got a future within the company when you factor in her songwriting chops with Robert.
 

muteki

Well-Known Member
Very good movie. Liked it much more than Tangled, but most of the music I didn't really care for. The "Let It Go" sequence really made up for it though, that was amazing.
 

Matt_Black

Well-Known Member
Yeah, I was concerned that it was going to be like Tangled with ice, but the beginning convinced me quite well. Very well done start and it just kept going from there.

Also, calling it right now- "Let It Go" is going to get the Academy Award for Best Song this year.
 

Matt_Black

Well-Known Member
And most of the songs advance fit the story significantly; you might miss some of the meaning at first, but if you listen closely and then fit it in with the non-singing parts, it's like "Whoah". There's very little "fluff" in the musical pieces.
 

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