I know many who go at least once a year.Agenda aside— a claim that 50% of WDW guests are annual repeat visitors is flatly absurd. Based on attendance, it would mean that almost 10% of Americans go to WDW… not just once or twice, but every single year.
Outside of online forums, I’ve never met anyone who goes to WDW every year. (Personally, I average 3 times per decade… and that’s more than most people I know).
I doubt 10% of Americans could even afford to take trips to WDW every year.
The people who go every single year to WDW, booking a resort or DVC, are a small minority of the 50+ million annual visitors.