True, but couldn't we say that about this whole site? I mean how does talking about Disney getting rid of an ice cream sandwich really matter? We do it because we like talking about Disney, not because it really matters.
If snow white is good, it wouldn't surprise me if gets decent engagement here. Because no one is expecting that. Not even from most of the people who usually stick up for Disney. If it's actually a good movie and does well, I have no problem eating some crow. From what I've noticed, when the box office people leave a thread, the movie discussion usually dies off pretty quickly. So it's really up to the supporters to keep the discussion on the film itself going.