Disney (and others) at the Box Office - Current State of Affairs

celluloid

Well-Known Member
Even then, fully Sony Marvel films aren’t a guarantee of quality at all (Morbius, though at least it’s charming and not pure agony), and it looks like Beyond the Spider Verse will be their “Vol 3” to to speak, with Madame Web being every bit as “important” as what Disney is doing at their worst.

Oh for sure. I mainly said Sony's will do better than most of Disney's MCU films going forward is the stamina of Spidey and Spider Verse.

(and even those have peaked)
 

doctornick

Well-Known Member
I think there’s a lot of reasons why the marvel films are not working but a big factor is the commitment that Marvel expects from the viewer.

Most didn’t mind it in phase 1, but people don’t want to have to watch every movie and TV show to understand what’s going on.

I saw Guardians 3 because I knew it was tied to its trilogy. Anything since, forget it
Yep. I think that’s part of the current issues with the MCU. My personal solution for that: no more than 3 films a year, spaced out well. Only 1 or at most 2 series a year that truly connects directly to the films - even that should not introduce new key characters or really be “critical” to understand any film or the main saga. I would try to avoid having any important characters first appear in a show (eg Kamala should have had a cameo in a different film before The Marvels).

All other TV shows can be in the same canon but be completely detached from the main movie story. It sounds like the Spotlight branding will veer that way. And on that note I think it’s critical that there is proper branding to clarify what is “critical” versus “supplementary”.

Im not saying this is “the” solution but I think it would be better for casuals who were critical to the big box offices of the MCU in the past.

Also getting more well know and compelling characters (X-Men, Dr Doom, etc) sooner rather than later would be wise rather than putzing around with C listers.
 

erasure fan1

Well-Known Member
As much as I'm looking forward to seeing it, I think Madam Web will flop worse than most MCU films this year, maybe even worse than Marvels.
That's a possibility. It will really depend on the budget. If they spent 200+ on it, yea probably an epic flop. If it has a 120/30ish budget, it will probably still flop, just not at the level of something like the marvels.
 

Disney Irish

Premium Member
That's a possibility. It will really depend on the budget. If they spent 200+ on it, yea probably an epic flop. If it has a 120/30ish budget, it will probably still flop, just not at the level of something like the marvels.
I think we need to stop with this "levels" based on budget. It'll either lose money or it won't. This "well Studio x only lost x amount compared to Disney" is getting a bit vindictive (not saying you) at this point. It doesn't help the conversation.
 

AdventureHasAName

Well-Known Member
Disney has completely destroyed its brand. There was a time in my life when this realization would have me distraught, but I became numb to Disney falling apart shortly after it destroyed Future World, so I'm remarkably less sad than I should be. Thank God they got through Avengers Endgame before it crumbled; I'm capable of pretending everything that came after never happened.
 

celluloid

Well-Known Member
I think we need to stop with this "levels" based on budget. It'll either lose money or it won't. This "well Studio x only lost x amount compared to Disney" is getting a bit vindictive (not saying you) at this point. It doesn't help the conversation.

That's kind of how ROI in business works.

If a big new studio came in and dropped 400 million on all sorts of movies but each movie only brought in 150 million in box office...we can't say it was a successful box office business.

If a company consistently loses hundreds of millions more. It is dire. Not every movie can be a financially succesful cult classic. That does not support a major movie studio.

You feeling it is vindictive does not change the fact.
 

Vegas Disney Fan

Well-Known Member
At a certain point, they lose enough trust where people won't fork over the benefit of the doubt. When the movie is less than stellar, that hurts the brand more.
I think Marvel, Star Wars, Pixar, and Disney animation are all at this point.

In the past I just assumed I could go to a movie from any of them and I’d enjoy it, now I wait and read reviews and if they aren’t glowing I wait.

The reviews for both the Marvels and Wish have been generally good (from audiences) and people still aren’t giving them the benefit of the doubt, I think they already lost the audience and they are at the “need to regain their trust” point.

Then why do you think it flopped so badly at the box office with women of all ages (plus Gen Z boys aged 18 to 25) and the audience that did see it were 61% male and mostly over age 25?

Lack of faith, it’s honestly the only answer I can come up with for why everything from Disney is failing and/or underperforming.

The good news is it can be won back, Disneys been down a few times before and they followed it up with the revival era and the renaissance era.
 

celluloid

Well-Known Member
Lack of faith, it’s honestly the only answer I can come up with for why everything from Disney is failing and/or underperforming.

The good news is it can be won back, Disneys been down before and they followed it up with the renaissance era.

This is the hope. It will take some great movies that probably should perform better than they do, and some consistency in years as competition is more than ever in family animation market. The trust will take time just as the lack of trust took some consistency and time. It will take some effort.

They need to wake sleeping beauty again.
 

Disney Irish

Premium Member
That's kind of how ROI in business works.

If a big new studio came in and dropped 400 million on all sorts of movies but each movie only brought in 150 million in box office...we can't say it was a successful box office business.

You feeling it is vindictive does not change the fact.
I know exactly how ROI works, except it doesn't happen in a vacuum and isn't always cut and dry.

There are many factors and many avenues for ROI. ROI is also not a linear thing, its not always from point a to point b.

Also we're not talking about a big new studio. We're talking about established Studios that have been around in some cases over a 100 years.
 

celluloid

Well-Known Member
I know exactly how ROI works, except it doesn't happen in a vacuum and isn't always cut and dry.

There are many factors and many avenues for ROI. ROI is also not a linear thing, its not always from point a to point b.

Also we're not talking about a big new studio. We're talking about established Studios that have been around in some cases over a 100 years.

It starts at the box office. Disney Plus and theme parks won't leverage all the bombs. You still need to have some bread and butter hits to keep on keeping on.
 

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