Here's the tail
(get it?) of the tape as of global box offices reporting on June 29th.
Using the 60/40 split for domestic/overseas box office, plus the marketing budget of $150 Million
(shockingly high like its production budget, but Disney marketed this movie hard globally) which gets us to a total production/marketing cost of $400 Million for Disney, here's where that stands going into this weekend:
Domestic Box Office = $276 Million, 60% is $166 Million to Disney
Overseas Box Office = $230 Million, 40% is $92 Million to Disney
Global Box Office = $505 Million, $258 Million To Disney Thus Far
$400 Million in costs against $258 Million in profits
(thus far), means
Disney has lost $142 Million (thus far) on this live action Little Mermaid.
Financial analysis of The Little Mermaid (2023) including budget, domestic and international box office gross, DVD and Blu-ray sales reports, total earnings and profitability.
www.the-numbers.com