Disney (and others) at the Box Office - Current State of Affairs

Phroobar

Well-Known Member
At this point, I'm just going to expect any Disney/Marvel/Star Mars movie — with the exception of Avatar — to underperform or flop from here on out, and I'll just be pleasantly surprised if a movie becomes an unexpected hit. The Marvel and Star Wars brands are severely damaged.

On one hand, I'm disappointed in the Marvels flopping because I like the movie's cast and want Marvel to continue to prominently feature women and underrepresented groups in their movies. On the other hand, I don't want bad movies — like the Marvels — to be rewarded and the film's failure might be the much-needed wake-up call for Marvel Studios to drastically reevaluate how they are making their movies.
I'd rather have great stories and character arcs and I don't care if it casted by Martians.
 

Phroobar

Well-Known Member
It shouldn't be an either/or. It is completely possible to tell great stories featuring a diverse group of people or underrepresented groups. The problem is Disney/Marvel often fail to come up with great stories in the first place.
As Yoda once said,
iu
 

TP2000

Well-Known Member
Here's the first run box office estimates for this weekend. It's dreadful for both of Disney's movies in theaters now.

As noted by @Epcot81Fan The Marvels suffered a historically bad 78% drop its second weekend. It was forecast for a $16 Million second weekend, which would have been abysmal, but it didn't even get that. $10.6 Million for its second weekend. And with this trajectory it begs the question, will The Marvels break $100 Million at the domestic box office? o_O

The second Disney movie is Next Goal Wins from Searchlight. It debuted in 7th place and only made $2.5 Million. Rough.

And now... onward to Wish next week with a production budget of $200 Million!

B1.jpg


 

TP2000

Well-Known Member
Revised and final box office is now out for this past weekend. The Marvels dropped down to 4th place in its second weekend, behind low-budget slasher film Thanksgiving. Worse, The Marvels suffered a historically bad 78% drop its second weekend.

The indie film Next Goal Wins from Disney's Searchlight debuted down in 8th place. Oof.

Next up in two days, Disney's Wish with a production budget of $200 Million to celebrate Disney's 100th Anniversary!

Well That Didn't Go As Planned....jpg


 

Phroobar

Well-Known Member
Revised and final box office is now out for this past weekend. The Marvels dropped down to 4th place in its second weekend, behind low-budget slasher film Thanksgiving. Worse, The Marvels suffered a historically bad 78% drop its second weekend.

The indie film Next Goal Wins from Disney's Searchlight debuted down in 8th place. Oof.

Next up in two days, Disney's Wish with a production budget of $200 Million to celebrate Disney's 100th Anniversary!

View attachment 754902

So Wish should easily open at #3. It would be fairly embarrassing for Trolls to out perform Wish but it looks like a possibility.
 

_caleb

Well-Known Member
I keep reading "Disney should move on from the multiverse stuff and instead reboot Marvel," which seems like an opinion from people who don't understand Marvel or the multiverse.
 

TalkingHead

Well-Known Member
I keep reading "Disney should move on from the multiverse stuff and instead reboot Marvel," which seems like an opinion from people who don't understand Marvel or the multiverse.
What’s your solution? If they don’t create a new on-ramp for general audiences to join —and brand it as a new start — box office receipts are going to continue to dwindle.
 

TP2000

Well-Known Member
Or who don't understand that that was already going to happen at the end of Phase 6 anyways.

I know little about Marvel aside from this movie forum, and seeing the occasional kid from Fullerton Junior College (Go Hornets!) dressed up in a cape for 20 bucks an hour in DCA. But there's six phases to this movie/media thing? Why?

If you've got a half dozen "phases" for your popcorn entertainment, you might be overthinking things a bit. No wonder the audiences around the world have ignored The Marvels, who could keep up with that?
 

Disney Irish

Premium Member
I know little about Marvel aside from this movie forum, and seeing the occasional kid from Fullerton Junior College (Go Hornets!) dressed up in a cape for 20 bucks an hour in DCA. But there's six phases to this movie/media thing? Why?

If you've got a half dozen "phases" for your popcorn entertainment, you might be overthinking things a bit. No wonder the audiences around the world have ignored The Marvels, who could keep up with that?
Each "Phase" is a chapter in a larger story made up of ~4-6 movies that make up a Saga.

Phases 1 - 3 were the Infinity Saga where Thanos was trying to get rid of half of the universe with the Infinity Stones.

Phase 4 - 6 is the Multiverse Saga, which is leading to a Multiversal war in Secret Wars at the end of Phase 6, we're in the middle of Phase 5 right now.

Basically its a continually ever evolving connected franchise. The whole reason why it became popular in the first place was its interconnected nature. Some feel they have lost that interconnected feeling with recent movies, ie its been scattered. But hopefully with Deadpool 3 next summer it'll get back on track.
 

_caleb

Well-Known Member
What’s your solution? If they don’t create a new on-ramp for general audiences to join —and brand it as a new start — box office receipts are going to continue to dwindle.
Disney's already implementing it. They're launching a new "Marvel Spotlight" banner for standalone films/series that may be set in the same universe, but don't tie into the broader MCU continuity. The first series to use this will be Echo, but it could have been used for things like Werewolf by Night on D+. These require NO previous history ("homework") to understand, but may have little easter eggs that superfans might enjoy.

 

_caleb

Well-Known Member
I know little about Marvel aside from this movie forum, and seeing the occasional kid from Fullerton Junior College (Go Hornets!) dressed up in a cape for 20 bucks an hour in DCA. But there's six phases to this movie/media thing? Why?

If you've got a half dozen "phases" for your popcorn entertainment, you might be overthinking things a bit. No wonder the audiences around the world have ignored The Marvels, who could keep up with that?
Marvel comics has traditionally always had multiple storylines being published for each superhero/team simultaneously!

The Amazing Spider-Man comic book was so popular (it was published monthly starting in 1967), that Marvel started publishing another comic series called "Peter Parker, the Spectacular Spider-Man." It was done by a different writer/artist team, told different stories, and had a different look/feel, but was still Spider-Man. They went on to add other books (Web of Spider-Man, Ultimate Spider-Man, Marvel Team-Up w/Spider-Man, one just called Spider-Man, etc.). And don't even get me started on crossover events...

They did this for most of their biggest characters/teams: Avengers, X-Men, etc. (DC comics does, this, too.)

This, as you might imagine, was extremely confusing to casual readers. But for fans, it was like watching multiple seasons of your favorite television series at the same time. And because they were different, fans identified with different versions of the characters and preferred the art/writing styles of different series.

I know you don't care about any of this, but this is a big part of the comic book universe. I would expect the same for Disney's Marvel universe in some form or fashion.
 

Casper Gutman

Well-Known Member
We were always headed to Battleworld, that's not a change. Swapping in Mads Mikkelsen as Doom (the rumor) would certainly work, but there isn't really an elegant way to do it until... the post-credits in Fantastic Four in 2025?
 

TP2000

Well-Known Member
I know you don't care about any of this, but this is a big part of the comic book universe. I would expect the same for Disney's Marvel universe in some form or fashion.

Actually, that was quite interesting. I had no idea really. I appreciate the background info from you and @Disney Irish both.

Off the top of my head, that phase strategy and the inane details that only superfans can obsess over (I have been posting inane things here about Disneyland for 20 years, so I do have some experience) would seem to work for comic books that sell for a dime or 15 cents. Or whatever comic books go for nowadays.

But for mega-budget tentpole movies that need to pull in the largest audience possible to break even? That seems risky to get into phases and sagas and required homework and such. The box office for The Marvels is only the latest warning sign on that, in addition to miserable Nielsen ratings on Disney+ for Ms. Marvel, Loki, etc.
 

Register on WDWMAGIC. This sidebar will go away, and you'll see fewer ads.

Back
Top Bottom