UNCgolf
Well-Known Member
*It's hard to appreciate the cultural appeal of Nintendo in Japan from outside of Japan. You see Mario pop up on stuff you'd never see here. We're used to seeing Mario stuff in Happy Meals but over there, you run into him in financial institutions. It's way beyound the youth culture a lot of people like to associate Nintendo stuff with, here. It'll be popular there until the sun flames out but the US could be a different story - only time will tell.
That's not unique to Mario in Japan, though -- there are also anime characters (and Pokemon) all over the place, including banks etc.
Mario is obviously one of the biggest (maybe the biggest), but it's not like he's an outlier being plastered all over things in a way that doesn't happen in the US.
Anyways, I don't want to come across as down on the Nintendo Land or as though I'm arguing it will be a failure. It's absolutely going to be a success. I just think people are overestimating it, even in comparison to other theme park draws like Harry Potter and Star Wars. Both of those IPs have a larger/wider overall fan base than Mario (or any video game IP). That said, it's hard to make a comparison between them because they're so different.