Whenever you hear a podcast spout about the number of downloads, it doesn't mean much of anything unless we're talking serious numbers. The Marc Marons and Corollas of the world are examples of turning it into a true broadcast with large numbers.
So, PODCAST X had 9k downloads in a week. Well, when I hear that, I think about how I have all my podcasts downloaded to each computer... Well, I've got three of 'em downloading podcasts. I might have listened to a podcast once and now I'm a subscriber, but never have listened to it again... I'm again in the count. As you know, the importance that many of them think they have is actually about nothing in reality.
There is a certain podcast that I used to actually really enjoy about the parks, but as this person gained access and most notably, listeners, his tone has changed... And, no it's not this Mongello. This guy definitely knows the hand that feeds him and walks so carefully in what he says... When I heard him fawning over the premise of FastPass+ a few weeks ago in the "news," I had enough.
Numbers skewing is as ridiculous as ever. NBC loves to hype a show like 'The Voice' with over 100 and something million viewers. Well, yup, that's the cumulative number of the whole season. Once you break it down, not so impressive.