Unfortunately for these businesses we are in a situation where a business model from as recently as February 2020 is outdated and not practical. If we have learned anything in the last almost two years, it's that we aren't going back to the before times.When you say things like this it makes me think that you have never been involved in formulating a business plan or investing in a business. You can't just "adapt."
Let's say you own a hotel in Vegas and you decided in 2017 that if you invest $100 million in a convention center it will be a profitable venture. You work with a bank to get a 20 year loan that will cost $8.6 million a year and calculate that it will bring your hotel a net revenue of $10 million per year, giving you a $2.4 million per year profit.
How, exactly, do you adapt if businesses stop having the meetings and conventions that give you the revenue to support the investment?
What about even simple things in Vegas like food court restaurants that agreed to a certain rent based on the expected customer base. Now the customer base is much lower. Now you'll say well the landlord will just have to cut them a break. Well, again, the landlord invested in the construction based on the assumption of how much rent they can get.
It's easy to say that businesses will have to adapt. It is much more difficult to actually do it for many businesses.
I get that it sucks for them. But if the solution is to just keep sending large groups to be superspreader events during a bad wave, what does that say about our priorities?