. Regarding the former, it does seem like the system was a bit of an odd thing for many of the people of Rosas to opt into in the first place (many of the wishes were fairly obtainable, why put them in a lottery with very low odds?), so I think it makes sense in terms of the plot that they might have wanted a different system. I’m just saying the viewer didn’t really get to know these characters or develop an investment in their wishes being granted.
I was about to say: If these people
willingly gave up their perfectly obtainable wishes into a system they
knew would not likely grant them, then it's on
them if they're not happy. And even if they do forget the wish, don't they have
anything else they'd like to do with their lives that they could move on to instead? In the real world our desires evolve and adapt all the time. (Indeed, how many stories are about people who start out wanting one thing and then end up realizing they want another thing more?)
I haven’t heard any negative feedback from that crowd, so I don’t know why it did so poorly at the US box office. It might not have been emotionally impactful enough to go in the Disney Hall of Top Earners, but it seems like it should have done at least ok at the box office.
I thought that too in the runup to opening; I had no interest in actually seeing the film after reading up on the plot and sampling the songs, but I figured the people who ate up
Tangled and
Frozen would go for this, and Disney sure promoted it heavily (I haven't seen so much merchandise for any Disney release since
Frozen II, even counting stuff like Star Wars and the MCU). I think a few things got in the way:
1) The ad campaign was vague in the early going with the teaser trailer and posters giving very little idea of what the story was (aside from "generic Disney princess fantasy"), and once the full-length trailers arrived they seemed to evoke reactions of "Remember how much you loved these old movies that you could just watch at home? Here's a rehash of those with ugly animation!" and/or "Wait, it's
bad that the villain won't grant wishes willy-nilly?" and/or "Isn't she Isabella from
Encanto?" from a lot of people.
2) The song previews were an absolute disaster for PR, the bizarre lyrics and tones in particular getting a lot of mockery. That's not what you want a
musical's advance press to be.
3) No one outside of Disney Adults cared about a corporate centennial and since so much of the press (and the movie) was about "Disney's 100, Disney's awesome, Disney's this, Disney's that"...
4) Professional critics couldn't find reasons to support it -- even many of the "Funko critics", as I've seen them dubbed on Twitter, weren't especially enthusiastic about it -- and I'm getting a sense that they're slowly becoming more important to a film's prospects again. (They definitely helped give
Wonka a boost the following month, a movie lots of people were similarly skeptical about based on the advance marketing.)
5) Being a "woke" Disney film with an Afro-Latina lead and being co-directed/co-written by women brought out all the ultra-conservative clickbaiters to bash it, and when the opening weekend receipts came in it was easy and profitable to keep kicking it when it was down in YT videos, blog posts, etc. Beyond that, you'd be hard pressed to find any positive reviews on YT even from less slanted souls, pointing to how bad the word of mouth must have been in general. If it had been better, it certainly would have had stronger week-to-week holds over the next two weekends when there were no wide releases beyond Beyonce's concert film.
6)
The Ballad of Songbirds and Snakes got a more enthusiastic reception than expected, especially from teen girls/young women, which were this movie's primary target audience beyond the generic "family" crowd. For that matter, both those demographics had
Trolls Band Together as an option for a Thanksgiving movie outing. And by the time Christmas rolled around,
Wonka was in theaters -- offering a Disney-style musical in its own way, but with much wider potential appeal. There was also
Migration, which I thought would do better than it did but times are hard and families only have so much time and money for movie outings, leading to choosier choices than we might have seen back in 2019. (See also how underwhelming the take was for
Aquaman and the Lost Kingdom.)
7) A lot of families are just waiting to watch on Disney+. If you look up news about this movie from the past few weeks on Google virtually all you get are puff press releases about the digital purchase release, the hard copy release, and "When is this going to be on Disney+? We don't know yet." Disney seems really determined to kick that can down the road even though there's no benefit at this point to delaying the streaming release - it's been snubbed by the big awards organizations. Yes, the Blu-Ray release is clearly timed for Easter and the assumption parents will buy it for their kids but I'm betting we'll hear about WB doing the same with
Wonka shortly, which is even better suited to an Easter basket...
(Deposits $0.02)