Disneyland has three issues with the land as many may have pointed out.
1) Star Wars brand post Disney movies
2) Ticket prices are expensive, yet passes are cheap, this pushes away vacationers and non die-hards who just want to visit the park one time
3) Everyone was worried about overcrowding since this was announced
I think number 2 is the biggest issue. People don’t want to stop by the DLR resort for a trip or make annual trips there anymore, they focused so much on discounted bulk admission for their die-hards while raising prices dramatically for the general public.
Who is going to pay $159 for a single day at DL and DCA? Or $110 for a one day Disneyland Ticket?
Case and point, my family used to go to Disneyland annually. Now that we are all moved out, me and my SO are the only ones that go to the park and its only cause we are huge themepark fans and have APs. It is so astronomically expensive for a one day ticket that even though my family can afford it, they’d rather spend their money elsewhere because the value is not there.
How is it fair that I paid $600 for a Flex Pass and can (at least so far) go on any weekend and holiday I want for a year and I get discounts, while a one time visitor pays $160 for one ticket?
Disneyland is a local area park, but it does not need APs and never did. It’s a bad business model that Disney started following. Disney needs to stop focussing on their brand loyalists and needs to focus on attracting new fans instead.
Disney needs to raise AP prices and lower ticket prices. Plain and simple.