While we wait for the box office numbers to start coming in later this weekend, since theaters were empty yesterday...
I found this statistical breakdown from Deadline on Strange World's first day audiences interesting. This is hard facts and data from a solid industry source, as fresh as a palate of freshly picked Rainier cherries on a warm July morning.
"Comscore/Screen Engineās PostTrak and a B CinemaScore. Men over 25 were dominant at 33%, but hated it at 66%. Women over 25 were next in attendance at 24% but gave it a 90% grade; then men under 25 at 23% and 83% grade and women under 25 at 21% who gave the pic its best grade at 92%. Diversity demos were 47% Caucasian, 25% Asian, 22% Hispanic and 6% Black. Not a flashy recommend at 55%."
In short, grown men hated it but grown women loved it. Younger audiences liked it better across both genders. And for some reason, Asians were a huge part of the audience, while Blacks stayed away. Asians make up 7% of Americans, but were 25% of ticket purchasers, while Blacks make up 14% of Americans but were only 6% of ticket purchasers.
Interesting how they can break that all down! The movie industry has great analytics working for it.