UNCgolf
Well-Known Member
Sorry, @UNCgolf, PatF was a financial flop... in the theatrical window.
Movie accounting, as a general rule of thumb:
1. Film budget is usually 50% more than as is stated because the known budget doesn't include advertising and administrative costs of the studio.2. Box Office take is only 50% than what is advertised because the studio shares the BO with the theaters.
So, PatF's budget was $105M, so, with advertising, was really $157M. The film's worldwide BO was $267, so, Disney got $134M. That's a loss of $23M.
But... not a total flop. The film has a life after the theatrical run: PPV, Premium Cable, DVD, Cable, Broadcast, Streaming. Each window brings in more money. Then there's merchandise. Then there's synergy with The Disney Princesses(tm) and Disney Parks. Tiana becomes much beloved by Disney fans, especially girls of color. She's a popular M&G. She gets her own dessert party on the river boat. She's featured in the castle stage show and HEA. Her restaurant starts showing up on Disney cruise lines and resorts. Facilier is a staple for whenever the Disney villains appear, even hosting Club Evil and the post-Halloween MK after hours stage show. And soon, a ride.
PatF more than made up for the theatrical deficit and was a financial win in the end.
I know about movie accounting, but I originally read the worldwide box office was $298m, which probably would have turned a profit. I've read that the 50% markup really only applies to blockbuster films with huge advertising budgets, which likely wasn't the case for PatF. The budget is definitely higher than the $105m listed, but for films like it, it may only be a 20-30% increase rather than a 50% one. With that said, if the box office was $267m (what I just looked at said $269m, so close enough), then they probably broke even at best even with the reduced budget during the theatrical release window.
Not that it matters, because as you said, they've definitely made far more than that in the years since release. It's not remotely comparable to the films released in the previous years that I mentioned earlier, most of which have essentially disappeared off the face of the earth.