I too ate at BOG last week AND stayed at the sister resort the Yacht Club, and I share your sentiments. YC merchandise had exactly 1 resort specific clothing item for men...a basic polo with Yacht Club embroidered on it. I went by BC gift shop as well, and as limited as the offerings were, they still had more than YC. Similar thoughts on BOG as well. Obviously it is priced for the experience rather than the quality of food, but I thought the meal was more than adequate. You just have to determine if the atmosphere is worth the cost, and for us it was...one time.