Interesting
part of the contract...Universal must allot a certain amount of space to selling "(Disney)Marvel" merchandise and paying said royalties or they could lose the whole contract.
The terms also prevent Universal from scaling back promotion of Marvel characters, even after they become part of the Disney empire. One provision requires Universal to devote a certain percentage of its annual advertising spending to promoting Marvel characters; another states that Universal must maintain at least 10,000 square feet of retail space for Marvel merchandise.
Marvel -- and, soon, its new owner, Disney -- even has "reasonable audit and review rights" to assure that Universal is paying the proper amount in annual merchandise royalties.