The positions of what was conservative and liberal have changed since Walt's time, and beyond that, Disney has always been political.
Disney has needed/used political influence since the 1930’s.
You must be talking about another “non-political company”
Good luck finding one
"Disney being involved in politics" means at least four or five different things that we've been talking about interchangeably, but I think are very different.
Meaning 1: Disney, as a company, lobbying for things in which it has direct interest. Things like casino zoning, copyright protection, corporate tax rates, maritime regulations, the Reedy Creek Improvement District, etc.
Meaning 2: Disney, as a company, lobbying for things in which it has indirect interest or no interest whatsoever. This is where opposition to HB 1557 falls, or their decision to "boycott Georgia" when Georgia passed some election reform legislation. This is where they get into the most trouble because it opens them up to criticism and accusations of hypocrisy given their entanglements in China.
Meaning 3: Disney, as a company, including political messaging in their
content. This is more of a mixed bag. I'm a right-of-center guy, but I have no objection to Disney talking about climate change in Awesome Planet, or promoting fellowship among the international community in World Showcase. I do have a problem with Questlove teaching my children about microaggressions in Disney Junior shows.
Meaning 4: Disney, as a company, pushing a political agenda among its cast, crew, and employees.
Everyone should feel welcome to work at a company as diverse as Disney, but their approach to DE&I has been ham-fisted so as to make politically conservative employees feel unwelcome.
Meaning 5: Disney leaders, including senior executives, participating in politics in their personal lives.
IMO, #1 and #5 are entirely legitimate. #2 and #4 are entirely illegitimate. And #3 needs to be done right.