Disney Analyst
Well-Known Member
Disagree. I just visited the park today and I heard a lot of people pointing out "how cute" the lamp was in the Pixar Pier concept art as I was waiting in the Cove Bar. And I doubt they were complimenting what they thought was an IKEA ad.
Of course this is all anecdotal but I think an important factor people aren't factoring is a generational issue. I feel that it's a lot of the older users here who feel Pixar movies don't carry the same weight as Disney movies or that "90% of Disneyland visitors won't recognize the Luxo Lamp as a Pixar logo" and as a result really hate Pixar Fest in terms of Pixar brand recognition (again, nothing to do with the people criticizing the cheap overlays but rather the people who are questioning why Pixar is getting a 'fest' in the first place.) There was an entire generation that was raised on Pixar films. Pixar has been the gold standard of animation for the last twenty years. There was an entire generation raised on Toy Story, Monsters Inc., The Incredibles, Cars and Finding Dory. For them, Pixar has defined their childhood. As a 24 year-old male I can objectively say that Pixar has had a more significant impact on my childhood than Disney films did and there are many like me who would say the same. Obviously I did not escape Disney's marketing and I fell in love with Disneyland but that has more to do with Walt's dedication to building an immersive and unforgettable park rather than my love for Disney Princesses.
At this point I'm just ranting and this doesn't have anything to do with your post anymore but anyone hoping Pixar Fest/Pier is going to tank is going to be disappointed. I saw an 18-30 demographic who ate up everything Pixar Fest was throwing at them. I also witnessed a bunch of toddlers dressed up as Buzz Lightyear, wearing Lighting McQueen hats and Finding Nemo shirts. I even caved in and got a Mike Wazowski sipper. Did I do it because I support the Alien Planet tarp signage? No, but because Monsters Inc. was released when I was 8 years old and I fell in love with it. Disney markets to nostalgia and this is why both Pixar Pier and Fest are going to make Disney a boat-load of money.
Summed it up perfectly. As a 27 year old I grew up with both Disney and Pixar. They both had huge impacts on me