Right now we're in a bit of a caveat period since 4 ILLs are included in Genie+. But come a few months, 8 of the top attractions will be unreservable via Genie+.
What I was alluding to is that say your park is Magic Kingdom. $29 or $49 or whatever it is would basically guarantee you a spot on either 7DMT or TRON. And then for the rest of the day, you could basically get anything you wanted with little friction.
Basically turn the ILL's into Tier 1s and let guests have 1 per day.
Again, I think there are better ways, but I do think that would be significantly better than the current.
That's not enough. If you buy G+ and ILL today, that's ALREADY $30. Assuming the change to 2 ILL per park instead of 1, someone buying both ILL and G+ would be spending $45 today, with no changes at all.
Moving the ILL into the G+ price and setting it at that same level as buying individually isn't going to drive down the usage at all. Certainly not by two thirds. Any price designed to low the number sold is going to need to be much higher than this.
Charging $45 and only giving you 1 of today's ILL and excluding you from the other might drive down usage. Because it would be a bad product.
With a guarantee for a tier 1 ride, what's the total capacity of 7DMT for the entire park day?
How many guests enter the MK for the entire day?
What percentage of those will buy it?
The entire 7DMT capacity could be consumed by people buying this with a guarantee. No stand by at all. It would function more like an ILL only ride that comes with bonus perks of line skipping on other rides.
Combine the total capacity of 7DMT and TRON, then when they sell that many passes nobody else gets to ride either one, and whichever you get is the only one the buyer gets to ride. Might not get to pick either if one is more popular than the other.
If they want to do that, the could pick 5 ride bundles sold for $50 that include 1 top tier and 2 regular and 2 why bother rides. Multiple bundles that don't overlap per park. So you could buy the 7DMT bundle or the TRON bundle, or buy both for $100. Even that could backfire and still not be expensive enough. They could consume all ride sales for everything in the bundle completely. They would effectively turn the park ticket into an access ticket but not a ride ticket.
A skip the line per ride fee may be where they end up. If it's cheap enough, it'll force out all the stand by users. Just think of it as a $250 park ticket.