Lightning Lane at Walt Disney World

[Purduevian]

I would guess they make somewhere between $1.5 million and $2 million per day from LL. And they do nothing to earn it.

There are some extra costs (way more profit of course).

-At least 2 extra cast members (1 at touch point, 1 at merge)
-When building rides, the physical infrastructure to make a second line
-The SW cost of implementing changes to the app
-The server expense of running it
-Extra IT when something goes wrong

I think this all pales in comparison to what they make, but it does take something.

 

[John park hopper]

I would guess they make somewhere between $1.5 million and $2 million per day from LL. And they do nothing to earn it.

Sad what was once a perk for staying at a Disney Resort they now make you pay Disney. Disney you once were special --emphasis on were

 

[ToTBellHop]

There are some extra costs (way more profit of course).

-At least 2 extra cast members (1 at touch point, 1 at merge)
-When building rides, the physical infrastructure to make a second line
-The SW cost of implementing changes to the app
-The server expense of running it
-Extra IT when something goes wrong

I think this all pales in comparison to what they make, but it does take something.

Those things were present with FP+, though. They'll never lose a line-skip option. Now they just rake in millions for it when it was once "free".

 

[Purduevian]

Those things were present with FP+, though. They'll never lose a line-skip option. Now they just rake in millions for it when it was once "free".

Ahh sorry I mis-understood. Yes, the costs associated with it used to be absorbed through other things (like ticket/resort prices), but is now unbundled.

 

[ToTBellHop]

Ahh sorry I mis-understood. Yes, the costs associated with it used to be absorbed through other things (like ticket/resort prices), but is now unbundled.

Thank goodness they lowered park ticket prices for those willing to wait.

 

[JohnD]

Those things were present with FP+, though. They'll never lose a line-skip option. Now they just rake in millions for it when it was once "free".

Yep. It's easier to see the per person cost when you select in advance as per day previously. All the pending costs are shown immediately on my credit card account. Easier to extrapolate out the potential profit that Disney makes. Obviously, there is no going back on free FastPasses. That's for sure.

 

[wdwmagic]

New on WDWMAGIC: 21-Day Advance Pricing for Lightning Lane at Walt Disney World

Planning a trip to Walt Disney World? Check out the latest 21-day advance pricing for Lightning Lane Multi Pass and Single Pass options.

Check out today's prices, future availability, and track sold-out dates—everything you need to maximize your Lightning Lane access.

Walt Disney World Lightning Lane Pass Prices

www.wdwmagic.com

 

[JD80]

New on WDWMAGIC: 21-Day Advance Pricing for Lightning Lane at Walt Disney World

Planning a trip to Walt Disney World? Check out the latest 21-day advance pricing for Lightning Lane Multi Pass and Single Pass options.

Check out today's prices, future availability, and track sold-out dates—everything you need to maximize your Lightning Lane access.

Walt Disney World Lightning Lane Pass Prices

www.wdwmagic.com

Nice formatting.

 

[gerarar]

Looks like international guests outside US & Canada can now purchase and prebook with LLSP/LLMP.

 

[Purduevian]

I was curious how well the LLMP price matched up with the Daily average wait time via thrill data for the past month... Not well at MK

 

[JD80]

I was curious how well the LLMP price matched up with the Daily average wait time via thrill data for the past month... Not well at MK
View attachment 822168

Not sure what you're trying to get out of this data. There seems to be a somewhat consistent spread to wait times with some outliers as the cost (and potentially the crowd size) increase?

 

[Purduevian]

Not sure what you're trying to get out of this data. There seems to be a somewhat consistent spread to wait times with some outliers as the cost (and potentially the crowd size) increase?

I was curious how well disney was predicting crowd size and pricing LLMP accordingly. The answer is they are not great at it. I would have expected a pretty neat trendline. Even with adding a 2nd level Polynomial trendline, I get an R^2 value of 0.069

 

[JD80]

Correlate the cost of MP to the cost of the day's single day ticket price.

 

[monothingie]

How is it peak pricing when there is no wait at the MK (as of 9:50AM Eastern) above 45 minutes (Peter Pan)?

BTMRR 10
Buzz 10
Space Mountain 10
Pirates 10
Jungle 15
Haunted 15
7DMT 35
Tron 40

There is absolutely no reason to pay for LL at all.

Studios.
Other than Slinky Dog, everything else is under 45

Epcot, the longest wait is 65 for a M&G.

 

[Purduevian]

How is it peak pricing when there is no wait at the MK (as of 9:50AM Eastern) above 45 minutes (Peter Pan)?

BTMRR 10
Buzz 10
Space Mountain 10
Pirates 10
Jungle 15
Haunted 15
7DMT 35
Tron 40

There is absolutely no reason to pay for LL at all.

Studios.
Other than Slinky Dog, everything else is under 45

Epcot, the longest wait is 65 for a M&G.

Why do you say it's peak pricing at $32?

 

[wdwmagic]

How is it peak pricing when there is no wait at the MK (as of 9:50AM Eastern) above 45 minutes (Peter Pan)?

BTMRR 10
Buzz 10
Space Mountain 10
Pirates 10
Jungle 15
Haunted 15
7DMT 35
Tron 40

There is absolutely no reason to pay for LL at all.

Studios.
Other than Slinky Dog, everything else is under 45

Epcot, the longest wait is 65 for a M&G.

Peak pricing arrives at MK tomorrow, EPCOT is today.

More at https://www.wdwmagic.com/other/disn...ds-lightning-lane-multi-pass-this-weekend.htm

 

[WDWhopper]

There’s a problem called Corporate Parasitic Drag, which Disney needs to start wrapping their heads around. This happens when one part of a corporation leeches money away from another, without generating more income for the company. Vacationers are maxing out on how much they will spend on a vacation. Charges for items like lightning lane and $22 slices of cake don’t necessarily generate more money for the company, they simply re-allocate how the vacationers budget is spent. This causes increases in certain sectors of the company, without raising profits. It’s obvious why Disney would want to have people pay for lightning lane, which basically cost them nothing, but the overall guest experience will be less exciting, because they are doing without food, merchandise, resort levels, etc to pay for it out of their vacation budget. A simple old cliché that sums it up pretty well would be “Pennywise, pound foolish”

 

[Disstevefan1]

Charges for items like lightning lane and $22 slices of cake don’t necessarily generate more money for the company, they simply re-allocate how the vacationers budget is spent. This causes increases in certain sectors of the company, without raising profits.

Well put. This exactly.

And I am sure the sectors who are losing money to LL and cake are not happy.

 

[monothingie]

Why do you say it's peak pricing at $32?

Peak pricing arrives at MK tomorrow, EPCOT is today.

More at https://www.wdwmagic.com/other/disn...ds-lightning-lane-multi-pass-this-weekend.htm

$32 vs $35 at MK
$24 vs $26 at Epcot

‍

I guess I just don’t see the general demand for the price whether it’s peak or close to peak pricing.

 

[Purduevian]

$32 vs $35 at MK
$24 vs $26 at Epcot

‍

I guess I just don’t see the general demand for the price whether it’s peak or close to peak pricing.

I think $32 is "average" pricing now for MK. Also lines always pick up after ~11am
LLMP rides:
45: Pan (3:10pm)
35: Jungle Cruise (sold out)
30: Space (11:30am), Haunted Mansion (4:20pm)
25: Big Thunder (12:10pm)

Whether or not LLMP is for you is certainly debatable, but in theory you could buy LLMP right now and get good times for multiple rides over a 30 min wait (assuming you unlock tiering quickly with teacups or something)