Interview with Bob Iger about the Parks

ChrisFL

Premium Member
I think Iger just revealed some of their secret strategies for the parks over the next few years.

I just saw this also and was astonished....like what the actual ? I thought that wasn't supposed to be the parody account.

This is seriously disturbing.
 
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FigmentJedi

Well-Known Member
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yensidtlaw1969

Well-Known Member
I agree with you mostly but there are storytelling techniques and archetypes that speak to each new generation. If Lucasfilm tried to replace that with the social justice policy du jour it will crash and burn as a franchise. Fact.
"I don't like what they're doing, so if they keep doing it the series will tank. And that's a fact".
 

jt04

Well-Known Member
"I don't like what they're doing, so if they keep doing it the series will tank. And that's a fact".

Just look at the box office. I enjoyed the Solo movie okay. But feel it would work better as a longer series on streaming. It was a worthwhile subject to tackle but a movie does not allow for the necessary character development. Woody Harrelson would have won awards if they developed it as a series. Maybe they can bring his character back.

That said, Star Wars fans don't go to the theater to be bludgeoned by contemporary social narratives. Star Wars was about escapism, great story telling on a fun emotional roller coaster. Trust me, they get it by now.
 

Rogue1138

Well-Known Member
That said, Star Wars fans don't go to the theater to be bludgeoned by contemporary social narratives. Star Wars was about escapism, great story telling on a fun emotional roller coaster. Trust me, they get it by now.

Amazing. Every thing you just said was wrong.

Star Wars has ALWAYS been about social commentaries. The difference is now there's money to be had in it. Make clickbait YouTube videos how "SJW's" or pro-feminist agendas are "taking over Star Wars", you get enough eyes to make a buck. Social Media is solely based on forced tribalism and the clickbait media follows. It takes no effort now to go online and verbally disagree with whoever you want, whenever you want. At the heart of every single Star Wars movie was political commentary.

Don't believe me? Hear it from George Lucas himself.

https://www.washingtonpost.com/news...ar-wars/?noredirect=on&utm_term=.68256440ba2f
 

DDLand

Well-Known Member
Bob Iger is a man who thinks it is undignified for him to wear Mickey Mouse Ears on television at Disneyland. That tweet seems very out of character.
I thought it was a parody account. Unbelievable.

I suppose it’s okay to be undignified when you’re mocking idiots.

I take solace in knowing he doesn’t have a real strategy. He is focused solely on derisking creativity.

Make movies part of cinematic universes. Produce sequel after sequel, even if that sequel hurts the original creation (Mary Poppins Returns anyone?). Theme parks based off of franchises.

He’s allergic to risk. The Walt Disney Company of 2019 will only take risks when it gets too risky not to take risks. Take streaming. They only started to risk it all when they absolutely needed to. Disney California Adventure was upgraded because doing anything less would have been extremely detrimental.

Shanghai? But even that venture involved 50% investment of a municipality.

Has he ever had a “bet the company” moment that didn’t HAVE to happen?

The current strategy is about to hit a crescendo. But after that? Episode 123, Avengers 65, Moana 8, Pirates 40. How much longer can it go on?

He’s taken fundamentally creative organizations and destroyed them. He took Pixar’s story groups, and turned them into derisking committees. Now everything is made in a committee. That means there aren’t any “bad” films. It also means there aren’t any surprising ones either.

Perhaps no organization has suffered more than Pixar. The man that supposedly is good for the studio, strip mined the most promising studio startup in decades. John Lasseter let it happen (and even contributed), but Iger is ultimately responsible. Similiar to how Apple has let Beats languish, so too has Pixar been neglected. That’s not to say they don’t make fine movies anymore. They just don’t make anything amazing. It’s been sad to see one of the greatest disrupters of our century produce Cars 3, Toy Story 4, etc.

His “hands off” approach works for companies with good management (Marvel), but fails for others (Lucasfilm). The individuals leading Lucasfilm are creating a cesspool of exclusive self referential content that is governing story choices in their mainstream products. That’s why a Dave Filoni character will make his way to Disneyland... Mercy!

(Hondo a character from the “if you watch it long enough it gets good we promise clone wars,” will be in Galaxy’s Edge. It doesn’t ever get good...)

Meanwhile they systematically killed off some of the most beloved cinematic characters of all time (and made them grouchy or stupid). “Oh, and we have no plan for who Rey is, who Snoke is, or who Finn is.” “We’re going to wing it!” I would have taken some parent company intervention at that point.

It turns out letting people who lack talent create art turns out badly whether you have hands on or off!

Iger can be credited with seeing Kevin and not stopping him. Besides that Iger’s tenure at Walt Disney is actually shockingly bad.

ESPN- Everything is fine, we’ll just keep passing that onto the consumer. Oh wait, we just signed a ten year contract the consumer isn’t willing to pay.

Netflix- We’re going to sign onto Netflix so our content can be available everywhere. Three years later we’re going to be pulling content because it turns out Netflix is a threat.

Streaming- We’re not planning on doing streaming. Three years later, we’re betting the company on streaming.

Studio- We’re going to make yearly Star Wars Films. Three years later, we think there is Star Wars fatigue. Who could have seen that coming?!?!

Parks- Domestic parks are a mature business. We’re finished with them. Wait no, actually they’re our primary growth driver now. Guardians everywhere!


He’s actually made a series of high profile blunders that would have sunk normal companies.

This cannot go on forever. We don’t have to look far to see another storied company losing focus... Or what happens next.

But everything is great! You can always blame it on China if things go south!
 
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