RSoxNo1
Well-Known Member
Unless Universal builds on this plan, Disney will keep increasing by doing nothing and IoA will go back to normal. Even as a huge potter fan, there is not enough to keep me going back multiple times.
There are stronger rumors coming out of Universal Studios about expanding IOA with more Harry Potter and either Avatar or Lord of the Rings.
Did you see the photos that were posted here about opening day of The Wizarding World of Harry Potter, the crowds trumped the opening of any theme park anywhere, and all it was is a small land in an existing theme park.
Now, if you're not a Harry Potter fan, there may not be enough to bring you back multiple times, but I would argue that Forbidden Journey, Amazing Adventures of Spiderman, and Popeye and Bluto's Bilge Rat Barges are a stronger top 3 attractions than any theme park in Florida.
Islands of Adventure is far from perfect, but if you're above the age of 13 and go to parks for great attractions, Islands of Adventure lines up pretty well.
:shrug: If Harry Potter is already making such big waves in Orlando, what is Disney doing (ABC Family) showing a two-day Harry Potter marathon? I understand that ABC/ABC Family is a separate division than the theme parks, and sure, HP probably attracted a good-sized audience = $$$, but it seems like "robbing your left pocket to pay your right" doesn't it. Can anyone say communication breakdown? :shrug:
It's a good question, but a company the size of Disney, with so many different independently operated divisions has to do what's best for their division. I think the word is out on Harry Potter - I'm not sure people are watching Harry Potter and the Half Blood Prince on ABC and immediately thinking, "I gotta go to Islands of Adventure".
A more glaring example of "robbing your left pocked to pay your right" is the add I saw on NBC recently starring Conan O'Brien. That's a failure from the marketing department.
WDW will have alot of unhappy campers if they pulled that, along with the fact that their a real town that the book is based in.
Disney has franchises that they can turn to.
Carsland is one, and although it's being sold to a different demographic, it's a demographic that is more likely to buy merchandise (or have parents buy merchandise for them).
Star Wars is another franchise they can turn to. Assuming there isn't too much skimping, Star Tours can benefit Disney
If Tron is successful, I would say this is Disney's best chance to take the same demographics as Potter with fans of a new franchise. We'll know if this is a legitimate option after next weekend when the movie opens in theaters.