This is equally odd, but yesterday afternoon for some reason I found myself standing in the middle of the giant Michael's Crafts store in Brea, California. I was one of only three men in the store, with dozens of lady shoppers. The muzak playing in the store launched into Let It Go from Frozen. By the second chorus at least half a dozen women and girls around me, all strangers to each other, were singing out loud with the song. They knew every word and note, and it was a song and story that obviously resonated deeply with them.
I realized I was in way over my head and decided to find the item I was looking for on Amazon and left the store.
Although slightly rattled, I was reminded that while the initial pop culture craze has naturally died away, the movie isn't going anywhere anytime soon. Like Mary Poppins or Snow White or Lion King, it will be a key part of Disney culture for decades, if not eternity.