Bob: "Darn it. Florida numbers are down and our previous announcement of $17 billion in investments over a decade was met with a yawn. I need another lever to pull to increase excitement while not committing to anything firm."
Josh: "I know, sir!!! Let's increase the number to ... *pauses to catch his breath in his tight jeans*.... $60 billion!!!"
Bob: "Brilliant! I'll make the announcement and take all the credit. Thanks, faithful toady!"
Josh: "You're welcome, sir!"
When at first you don't succeed... keep raising the numbers until it generates sufficient buzz? This was such a great announcement that DIS is down nearly $3/share today. It's complete nonsense, and indicative of a company that is desperately trying to keep investor interest while being non-committal (be honest, this announcement is total vaporware right now) about spending on one of the few units that actually makes them money these days.
Josh: "I know, sir!!! Let's increase the number to ... *pauses to catch his breath in his tight jeans*.... $60 billion!!!"
Bob: "Brilliant! I'll make the announcement and take all the credit. Thanks, faithful toady!"
Josh: "You're welcome, sir!"
When at first you don't succeed... keep raising the numbers until it generates sufficient buzz? This was such a great announcement that DIS is down nearly $3/share today. It's complete nonsense, and indicative of a company that is desperately trying to keep investor interest while being non-committal (be honest, this announcement is total vaporware right now) about spending on one of the few units that actually makes them money these days.