Disney (and others) at the Box Office - Current State of Affairs

Chi84

Premium Member
They have made small attempts to course correct, but it’s too late now and people are so jaded that they’re seeing that stuff when it isn’t there. Which isn’t helped at all by the fact that even the movies that lack the “important” goal are terrible as well, and they fact they scrap anything good that has said “important” goal.
@flynnibus Is it okay to ask what the “important “ goals are?
 

Wendy Pleakley

Well-Known Member
While I agree that part of the issue with box office was the early dump to D+. But I'm not sure a year would be the way to go. That's too much time. The problem is they used to have all sorts of secondary revenue streams for post box office. That's all but completely dried up. So while they need to be careful with how quick they pull a film to send to D+ for box office sake. They also have to feed the D+ beast if that's their endgame. The only real chance that a year would happen is if all te studios did it in my opinion. Disney wants to be the top streaming service. And if new films take a year to release on the service, that's a distinct disadvantage for them if everyone else isn't doing it.

Yeah, there's a lot of numbers and other elements we have no clue about so it's mostly speculation.

Disney+ has raised prices quite a bit and that's fueled in no small part by the presence of new movies. They're not charging more because people loved Willow or National Treasure.

Music has shifted to a large degree from buying albums to paying a monthly fee. Is that feasible for Disney and movies?
 

Chi84

Premium Member
Yeah, there's a lot of numbers and other elements we have no clue about so it's mostly speculation.

Disney+ has raised prices quite a bit and that's fueled in no small part by the presence of new movies. They're not charging more because people loved Willow or National Treasure.

Music has shifted to a large degree from buying albums to paying a monthly fee. Is that feasible for Disney and movies?
Something different will happen. Movies will have to adjust just as music has.
 

LittleBuford

Well-Known Member
Except that phrase you’re alluding to could be contradicted by Spider-verse, one of the highest grossers of the year.
Or pretty much any film produced by any major studio in the past couple of years. This whole “Go woke, go broke” narrative (there, I said it!) makes no sense when you consider that Disney’s approach is entirely mainstream by today’s entertainment standards. And as proof of the inadequacy of such an explanation, look no further than the eminently woke blockbuster Barbie.
 

Miru

Well-Known Member
Or pretty much any film produced by any major studio in the past couple of years. This whole “Go woke, go broke” narrative (there, I said it!) makes no sense when you consider that Disney’s approach is entirely mainstream by today’s entertainment standards. And as proof of the inadequacy of such an explanation, look no further than the eminently woke blockbuster Barbie.
It’s “get” in the first part, not “go”.
 

flynnibus

Premium Member
I guess I'm the only one who thinks "quick to D+" was a temporary strategy that coincided with both the worst of COVID and the launch of D+?
The death of the theatrical window has been a trend long before covid. And the window for PPV/dvd is dead when they can PPV on their own DTC platforms.

obviously skipping the theater outright would not have happened for those films if not for covid… but the ‘i’ll just wait’ issue is not a byproduct of that covid strategy. It’s the evolution as studios abandon dead distribution concepts and are hot to capitalize on their buzz.

covid was just a legal quandary for ghe studios and yet another accelerated boost to the death of theaters.

What we have happening now would still be happening even without covid…

DTC and not sharing with others is the lure…
 

DisneyHead123

Well-Known Member
Music has shifted to a large degree from buying albums to paying a monthly fee. Is that feasible for Disney and movies?
I don’t think it is, because songs can be produced by individual artists. Movies cannot, because the costs of creating a movie are exponentially larger. You might have a very small handful of indie filmmakers who can produce a film start to finish, but it’s nowhere near the amount of songs produced in garages by people with a guitar and a dream. So production costs fall in the lap of movie streamers in a way that they do not for music streamers. I honestly don’t see any way for the movie industry to move forward that isn’t basically the “pay per movie” model that Amazon Prime has, where buying one movie is twenty something dollars. That’s the only scenario where the numbers even begin to add up, to my mind.
 

_caleb

Well-Known Member
We should have this discussion when Disney puts out a critically acclaimed movie with lackluster box office performance.

2 things can be true at once. The industry can be changing. And Disney could be failing to put out good movies.
I’ve been asking everyone here who says Disney’s recent movies aren’t good to explain why, and most responses have little to do with the films themselves.
 

_caleb

Well-Known Member
Sorry but ”legacy metrics” still count when your movies generally cost $200m+P&A. They’re not making these things out of the goodness of their hearts.
Nobody is saying box office doesn’t count. It’s just not the only (or maybe even the primary) metric for a company pivoting to DTC.
 

Farerb

Well-Known Member
I’ve been asking everyone here who says Disney’s recent movies aren’t good to explain why, and most responses have little to do with the films themselves.
I personally think that they overused a specific formula to the point where I find most of their recent films to be boring. I do love Moana and The Princess and the Frog, but other than these two I didn't particularly care about any Disney film since Treasure Planet. They are all the same to me.
 

Tha Realest

Well-Known Member
I’ve been asking everyone here who says Disney’s recent movies aren’t good to explain why, and most responses have little to do with the films themselves.
this is a lie. I’ve pointed out both the inherent problem in using TV stars as a substitute for movie stars, as well as the poor, shoddy VFX. That is a problem over and over for the Marvel films.
 

doctornick

Well-Known Member
I’ve been asking everyone here who says Disney’s recent movies aren’t good to explain why, and most responses have little to do with the films themselves.
I thought Lightyear and Strange World were on the poor side among the animated films (while sadly most of the direct to D+ stuff was pretty good). The live action films have largely all be decent but absolutely unremarkable. They’ve really lacked anything truly great (“can’t miss”) since pre-pandemic. I think Elemental is the best Disney made film since the pandemic and even it fell short of peak Disney.

Personally I’d frame it more as “Disney isn’t making anything great enough to get people to go to theaters” than “Disney films have been bad”.

And at this point it’s pretty clear that Disney specifically have a problem drawing people to their films in theaters. It’s ironically the reverse of the past where the Disney (or Pixar or Marvel) name alone would draw people in but now I think it’s the opposite where it’s specifically a deterrent. That’s the “issue” where you a well know pervasive “brand”. People are less likely to know what is Universal vs WB vs Sony or whatever but Disney has a certain brand awareness which has always been to its benefit but now is a curse. (“Bigger you are, harder you fall” idea)

I think it’s multi factorial between people having D+ and waiting (more subs than other services), a perceived decrease in quality, a general souring on the brand (parks nickel and diming more means less attachment). And yes a general move away by a significant segment of fans - who were previously “I’d trust anything from Disney” - who now avoid their products due to the perception of them being “woke”.

Honestly, I don’t know what Disney can do to steer the ship to a different direction to get back the rep and loyalty it used to enjoy; it’s probably going to be very difficult and really could use some unabashed original hits. But the first thing they need is to get costs under control so they can weather this storm better under they can repair the relationship with consumers.
 

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