This is absolutely true. Disney made itself a coherent brand and now its enemies are using that against it, depicting it as far more unified and efficient then it could ever be in reality.
But not just enemies.
Everyone knows Disney's had a tough year because
everyone knows all this stuff is Disney.
Someone showed somewhere on this thread a couple other studios who've had more failures than successes also but since a causal audience isn't likely to realize which major studio they're all attached to, the problem is less obvious.
I'll admit for instance, I'm starting to see Marvel movies the way I see DC movies which is a stink that's not good for Marvel - or Disney.
I'm carrying a prejudice based on being recently unimpressed by other Marvel movies... which we all know are Disney movies.
I'm pretty sure most people think of Disney and Pixar as interchangeable, now, too so one bad Disney and one bad Pixar might as well be two bad Disneys and two bad Pixars.
(1+1=4! )
For the other studios, they just have to avoid saying "From the people who brought you... that last stinker that bombed!" in the trailer for their new movies for their past mistakes to not follow them with a general audience.
For Disney, the same strength of brand that would get people into seats on blind faith may be working against them a little when it comes to general audiences, now... along with the whole D+ issue which is hard to quantify.
I wasn't the biggest fan of Elemental.
(I've talked elsewhere about what I didn't like and why so I won't bother here) It wasn't bad or offensive to me and I've sat through plenty worse for the sake of entertaining my son but there were story elements that just weren't as well done as I've come to expect from Pixar.
Clearly though, it's finally started to resonate with a wider audience and I wonder if it being another animated
Disney/Pixar had anything to do with some people's reluctance to go give it a chance.
Good news there is if that's all it is, they just need
one big breakout hit to right that ship.