Yup. Being nice, being patient, having compassion, explaining the underlying science over and over again, including trying to show again and again that 90% and 99.9999% aren't even close when you're dealing with millions of individuals, offering incentives, etc. None of this has worked. It's time to start putting on our big boy pants laying down the hammer. If you want to participate in society, you need to take the necessary steps to keep society healthy and safe.
The government doesn't ask us nicely to pay taxes, and speed limits are not discretionary (despite what some drivers seem to think...), and theoretically. These are things we are expected to do as adults, and there's laws to enforce compliance. Now that it appears COVID-19 has become an existential threat to our way of life, it's time for governments and private businesses to do what it right, and what we've done before for polio, measles, smallpox, meningitis, pertussis, diptheria and several other diseases- no vaccine, no play, no fun, no work.