BrianLo
Well-Known Member
Survey sees Disney dropping off the top ten list of brands Millienials have a close emotional bond to.
https://9to5mac.com/2018/03/09/apple-awards-brand-intimacy/
For clarity's sake it is only the 18-24 year-old "late millennial"/Generation Z demo. I was very confused when I stumbled on a list very discongruant with what 9-5 Mac posted with Disney ranked 2nd for Millennials.
https://www.prnewswire.com/news-rel...lms-brand-intimacy-2018-report-300610770.html
Lots of interesting differences including the older millennial crowd seems attached to X-box brand and not playstation. I figure the Disney bit has a lot to do with the 18-24 age group exceedingly shifting into people who grew up in the post-Reinnesance film era.
What I cannot figure out is why on earth 18-24 year olds have an attachment to Walmart? Huh?