Elemental (Pixar - June 2023)

Disstevefan1

Well-Known Member
I always make my movie viewing choices by what is on the terminal connector walls at LAX.
Doesn't everybody?
I have seen a lot of Ads for Elemental, on Web, cable TV, YouTube, Roku.

But you do have a point, one excuse locked and loaded is "They spent on marketing, just not enough, and in the wrong places."
 

CaptainAmerica

Well-Known Member
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I can't even...
 

TalkingHead

Well-Known Member
Whatever you think of the Elemental marketing, at least Disney hasn’t stooped to grabbing pull-quotes from minor Twitter accounts like DC did with The Flash. Just saw a commercial for that one which uses a “best film of the year” quote from a 900-like tweet posted by an account with 5k followers. Desperation.
 

TalkingHead

Well-Known Member
Just saw an Elemental tv spot that was remarkably weak. The voiceover says something along the lines of “two unexpected friends who become heroes.” Starting to wonder if this is going to do Lightyear numbers, or worse.
 

jrice

Member
Disney has not made a profit on any of their movies so far this year and very likely the rest of the year. That makes me really bummed out. I love Disney and especially their parks. I also love their movies and how they an effect of my kids. When I see them sing the songs but also I have goose bump feeling (like Tangled - the boat scene) that is why I love them.

I want more of that! When I go to the parks and hear the music or see my kids scream of excitement to the characters it makes my heart warm. The latest set of movies (to me) are missing that and why is that?
 
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BrianLo

Well-Known Member
Disney has not made a profit on any of their movies so far this year and very likely the rest of the year. That makes me really bummed out. I love Disney and especially their parks. I also love their movies and how they an effect of my kids. When I see them sing the songs but also I have goose bump feeling (like Tangled - the boat scene) that is why I love them.

I want more of that! When I go to the parks and hear the music or see my kids scream of excitement to the characters it makes my heart warm. The latest set of movies (to me) are missing that and why is that?

Because the next WDAS musical isn't out until November?

I'm sure the kids are into Encanto.
 
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mickEblu

Well-Known Member
I’m not sure Elemental will be a flop. I don’t think it’ll be huge but I think it’ll do OK. It looks family friendly (have to do my research after Strange World/ Lightyear on Disney movies now before taking the kids) and kids just got out of school for summer vacation. I feel like my family is a decent barometer for some of these things. If we’re going to see a movie it’s probably going to do Ok.

I do wonder though if they’ve lost a lot of families who are not willing to do the research or give any of their movies a chance for a while.
 

TalkingHead

Well-Known Member
I’m not sure Elemental will be a flop. I don’t think it’ll be huge but I think it’ll do OK. It looks family friendly (have to do my research after Strange World/ Lightyear on Disney movies now before taking the kids) and kids just got out of school for summer vacation. I feel like my family is a decent barometer for some of these things. If we’re going to see a movie it’s probably going to do Ok.

I do wonder though if they’ve lost a lot of families who are not willing to do the research or give any of their movies a chance for a while.
Certainly it’s a test of the Pixar brand name. The concept isn’t simple, or the marketing hasn’t made it clear what the story is. That wasn’t a problem when people showed up because of Pixar’s track record. Will be interesting to see if the studio name draws people in for this one.
 

mickEblu

Well-Known Member
Certainly it’s a test of the Pixar brand name. The concept isn’t simple, or the marketing hasn’t made it clear what the story is. That wasn’t a problem when people showed up because of Pixar’s track record. Will be interesting to see if the studio name draws people in for this one.

Yeah, I agree.

The timing works for us. Son is off for Summer vacation. We're looking for something to do. He wants to see it. We've never taken our almost three year old daughter to the movies. Aesthetically looks nice.
 

MoonRakerSCM

Well-Known Member
To jump in a bit, I'm intrigued by Elemental.

What I think was always Pixar's strong suit was creating worlds... and showing us the fun and interesting ways they work/function. I've felt they've gotten away from that in recent films... showing a lack of creative storytelling and world building abilities. Elemental looks to get back to that... and I'm hopeful.

Lightyear and Turning Red had no creative world building. Elemental has already shown some interesting things in the trailers so I'll probably catch it in the theatre.
 

mickEblu

Well-Known Member
To jump in a bit, I'm intrigued by Elemental.

What I think was always Pixar's strong suit was creating worlds... and showing us the fun and interesting ways they work/function. I've felt they've gotten away from that in recent films... showing a lack of creative storytelling and world building abilities. Elemental looks to get back to that... and I'm hopeful.

Lightyear and Turning Red had no creative world building. Elemental has already shown some interesting things in the trailers so I'll probably catch it in the theatre.

I expect the strong world building with a so-so story. Probably not enough to make it a classic but enough to keep you entertained and considering their last few films, I'll take it.
 
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Vegas Disney Fan

Well-Known Member

vikescaper

Well-Known Member
Those forecasts are shockingly low.

It’s amazing how far Disney movies have fallen in the last couple years.
I’m surprised Disney did not move Elemental to a different time of the year. It is opening the same weekend as The Flash so it won’t have all PLF screens and it is also opening a few weeks after Across the Spider-verse.
 

TalkingHead

Well-Known Member
Pixar caught a break by not having the box office of Onward, Luca, Soul, and Turning Red exposed.

With Lightyear bombing, this could have been the sixth in a row, but will now only be seen as “two flops with a timely Covid assist”.
That’s impossible to know. Moviegoing habits and the market have fundamentally changed since 2019. The numbers may say ticket sales have rebounded but the kinds of movies that ppl are willing to pay to see are a very narrow type: IP/sequels. Almost no original concepts are making bank. Last year Elvis was one of the few, and even that was a kind of biopic IP.

I’m still not convinced multiplex theaters are going to be in business in a decade, and Disney may very well be the canary in the coal mine.
 

Chi84

Premium Member
Thanks and agree. Again, I want Disney to succeed but they have to change their strategy now (which they are most likely but we will not see that change in a year or so).
It’s going to take awhile, but I wouldn’t bet on Disney moving backwards. It’s more likely that its new audience will expand while the old one does what old ones eventually do.
 

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