WSJ: Even Disney Is Worried About The High Cost Of A Disney Vacation (gift link)

Tha Realest

Well-Known Member
I think the big questions with Epic now are reliability and capacity. Would not be surprised to hear a Phase 2 shortly after opening.
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SteamboatJoe

Well-Known Member
HappyWorldLand, HappyWorldLand,

Where the fun doesn't stop at only 80 bucks a Pop,

In beautiful HappyWorldLand!

Welcome to a land where the fun never stops,

We have six thrill rides and four hundred gift shops,

The smiles are always rosy, the sky is always blue,

This is Happyworldland, where all your dreams come true!
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LSLS

Well-Known Member
wait, last month you could stay at HRH for 4 days for $3325, with 2 park hopper tickets, includes unlimited EP, and that deal included an $800 dining card.

they are still offering the same promo. If you do it online, it auto-suggests 3-park hopper tickets, but you can change them to 2-park tickets and the offer still works. (though not w/ Jan rates)

That said, I have noticed an uptick in Universal prices.

If you want EP, always look into staying at the deluxe resorts to get it. It usually costs less, but it depends on how many people you have.
It would not let me change the 3 park hopper tickets funny enough for a package. We are down there this summer, so I'm looking at while we are down there (not in the next month), which would not include this promo. But even pricing out with the cheapest tickets, 4 day, 1 park per day tickets for 4 of us are $2,362. Cheapest room I found was Endless Summer, which came out to $1,071. And of course, over $100 for parking.
 

LSLS

Well-Known Member
Indeed. I’m developing a hypothesis that Universal is heading towards their Euro Disney moment. A great park beset with missed executive expectations.

There were certain metrics set to approve this project. But now we’re starting the race with attendance down 10%, maybe even 15%, like Disney. They are shooting themselves in the 7-day vacation foot with their opening ticketing model. They’ve overbuilt hotels. Orlando is in a current downturn. They are trying to keep lockstep pricing with Disney. The park is way more expensive than what was pitched a decade ago. They don’t have attraction monetization like Disney to fall back on. Plus their two other parks are struggling to keep pace. All while the parent company is dealing with a major core business model transition.

It feels like a pending recipe for a dark period of underinvestment, which we are already seeing evidence of. As @lazyboy97o has said, they are speed running all of Disney’s past and present mistakes.

I am not a fan of lumpy investment. It always feels good in the moment and then really bad in the aftermath.
Parks downturn. Didn't they say Orlando had a record number of visitors last year? Which is very telling when Disney and Universal are not seeing record attendance.
 

flynnibus

Premium Member
We went to Universal in FL for the first time a few years ago and this was our experience also, after years of hearing how cheap Universal was I was shocked how similar it was to Disney pricing.

Cheap is not the dictionary there… except when comparing long stays (which few do) or ‘value’ aka what the price gets you (like express pass for a full family with your room).

The problem is anyone who wants to goto uni for just 1 or 2 days basically pays the extreme… and if they look at hotels like HRH… its again… extreme.

So adlib’ing uni is EXPENSIVE. But if you commit, it can be good value.

Book 2 nights in a expresspass hotel with 4 people… do 3 days of parks etc.. and thats when the discounting starts to be in your favor.
 

jpeden

Well-Known Member
In the Parks
No
Agreed. Why not sell a cheaper pass to an out of stater who could come down during a non peak times. But....since I'm paying $1500 per pass, we are going to clog up lines during Christmas week.

We would ABSOLUTELY buy a restricted Annual Pass in our family. We live in SWGA and are about 4.5 hours from the park. We are roughly 30 minutes further than Tallahassee, 2 hours closer than Pensacola, and an hour further than Miami. All of those people are eligible for discounted AP's because they live within Florida, but there are plenty of people in Georgia and Alabama that live just as close.

We would be at Disney probably once a month just for a short weekend and a quick stay in a value hotel if we had the option to purchase an annual pass that wasn't $1600 a person - we have no desire to travel during peak periods. But, they don't see the value in this and won't offer it so it will never happen.
 

jpeden

Well-Known Member
In the Parks
No
The crazy thing to me is that if Disney is truly worried about the cost of a Disney vacation, what are they doing at this moment to correct that? Not 5 years from now when they open new expansions that "add" value to the cost of things (when we know the prices will be even more than they are right now). They've stripped so much away from the on-property experience between removing Extra Magic Hours for all on-site guests equitably, removal of Magical Express (which was a guaranteed way to keep people IN the bubble and made it convenient for families with small children to fly into Orlando), removal of airline check-in and baggage drop at the hotels, removal of so many resort activities/amenities that they're too numerous to name, dumbing down of menu's across the property (the bar menu's in particular are almost always the same 10 drinks recycled), making FP/FP+ a paid add-on, insane increases on the party tickets, insane increases on daytime tickets, charging for magic bands for on-site guests, and a litany of other items.

I remember thinking in 2016-2019 how EASY it was to go to Disney, especially if we flew. I used to rave about it to co-workers (and this was before we had kids so the ones that had kids I would tell them how easy it would be to take them and not to worry) because if you flew, you simply tagged your luggage, checked it at the airport and never had to see it again until you got to your room at your resort - then when you left you dropped it off at the airport check-in desk, and you didn't worry about it until you got home. Need a ride to the resort? Don't worry - Disney's got you covered. Your park admission and staying even at the cheapest bed on property covers all of these things, including x, y, and z. It's such a great value. Sure you need to do a bit of planning with your fast pass and dining reservations, but other than that it's pretty much just go and enjoy. Oh, and if you don't get the FP you want don't fret - they'll often become available during the day if you really want to ride something.

Now, I don't even try to discuss it anymore - while we go still and do love it, it's so complicated and has gotten so expensive for everything. My wife and I make close to $250K in a low cost of living area roughly 4.5 hours from the parks and have a 4 year old and a 2 year old. We love Disney, love the nostalgia and the way we feel when we walk our kids down MSUSA even for the 5th time. WE are the ideal repeat guest - but they've started to lose us to the point where I'm not sure when we will go back. We've considered the cruise but don't want to do that until our youngest is 3 and completely potty trained so she can enjoy the kids club (and my wife is somewhat eh on cruises as the only one she went on she got Norovirus and was sick for 3 of the five days).

They are eroding their brand loyalty and simply, they really don't care. They want the guest who comes one time and spends $10,000 - not the guest who comes multiple times a year and spends the equivalent of that. What they fail to see (or simply don't believe it will eventually hurt them) is that those of us that love/loved vacationing at Disney are no longer raving about it to friends and family, and people are more and more frequently coming back from Orlando asking "was that really worth the money?" - That is not a good thing.
 

ChrisRobin124

Active Member
And exactly how concerned is Disney about the prices?
Disney’s Animal Kingdom Lightning Lane Multi Pass price is jumping to $29 on March 3rd. That is a $10 increase from the previous day! The last time the price for Lightning Lane Multi Pass was $29 was December 24th-31st, 2024. Animal Kingdom isn’t the only park that will see an increase in Lightning Lane Multi Pass prices.

EPCOT and Magic Kingdom will also return to prices that haven’t been seen since the end of 2024. Magic Kingdom will cost you $39 per person on both March 2nd and March 3rd. EPCOT is jumping up to $32 on March 3rd.
Disney’s Hollywood Studios will also be increasing in price, but it won’t be returning to the same prices as the end of 2024. Hollywood Studios will cost you $32 per person for Lightning Lane Multi Pass.

Gee...and I am old enough to remember $15 Lightning Lane.
 

TalkingHead

Well-Known Member
Indeed. I’m developing a hypothesis that Universal is heading towards their Euro Disney moment. A great park beset with missed executive expectations.

There were certain metrics set to approve this project. But now we’re starting the race with attendance down 10%, maybe even 15%, like Disney. They are shooting themselves in the 7-day vacation foot with their opening ticketing model. They’ve overbuilt hotels. Orlando is in a current downturn. They are trying to keep lockstep pricing with Disney. The park is way more expensive than what was pitched a decade ago. They don’t have attraction monetization like Disney to fall back on. Plus their two other parks are struggling to keep pace. All while the parent company is dealing with a major core business model transition.

It feels like a pending recipe for a dark period of underinvestment, which we are already seeing evidence of. As @lazyboy97o has said, they are speed running all of Disney’s past and present mistakes.

I am not a fan of lumpy investment. It always feels good in the moment and then really bad in the aftermath.
Absolutely feels primed for the theme park equivalent of a flopbuster.
 

Ayla

Well-Known Member
And exactly how concerned is Disney about the prices?
Disney’s Animal Kingdom Lightning Lane Multi Pass price is jumping to $29 on March 3rd. That is a $10 increase from the previous day! The last time the price for Lightning Lane Multi Pass was $29 was December 24th-31st, 2024. Animal Kingdom isn’t the only park that will see an increase in Lightning Lane Multi Pass prices.

EPCOT and Magic Kingdom will also return to prices that haven’t been seen since the end of 2024. Magic Kingdom will cost you $39 per person on both March 2nd and March 3rd. EPCOT is jumping up to $32 on March 3rd.
Disney’s Hollywood Studios will also be increasing in price, but it won’t be returning to the same prices as the end of 2024. Hollywood Studios will cost you $32 per person for Lightning Lane Multi Pass.

Gee...and I am old enough to remember $15 Lightning Lane.
It’s dynamic pricing. That is the start of Spring Break.
 

Disstevefan1

Well-Known Member
And exactly how concerned is Disney about the prices?
Disney’s Animal Kingdom Lightning Lane Multi Pass price is jumping to $29 on March 3rd. That is a $10 increase from the previous day! The last time the price for Lightning Lane Multi Pass was $29 was December 24th-31st, 2024. Animal Kingdom isn’t the only park that will see an increase in Lightning Lane Multi Pass prices.

EPCOT and Magic Kingdom will also return to prices that haven’t been seen since the end of 2024. Magic Kingdom will cost you $39 per person on both March 2nd and March 3rd. EPCOT is jumping up to $32 on March 3rd.
Disney’s Hollywood Studios will also be increasing in price, but it won’t be returning to the same prices as the end of 2024. Hollywood Studios will cost you $32 per person for Lightning Lane Multi Pass.

Gee...and I am old enough to remember $15 Lightning Lane.
The only concern Disney has about pricing is how high can they raise prices and still get away with it.
 

MickeyLuv'r

Well-Known Member
It would not let me change the 3 park hopper tickets funny enough for a package. We are down there this summer, so I'm looking at while we are down there (not in the next month), which would not include this promo. But even pricing out with the cheapest tickets, 4 day, 1 park per day tickets for 4 of us are $2,362. Cheapest room I found was Endless Summer, which came out to $1,071. And of course, over $100 for parking.
I looked today, and didn't see the offer, so this might be a moot point.

When I initially tried to change the tickets, I got a pop-up warning that removing them was not allowed. So I added the other tickets (before removing the others). Despite getting the pop-up warning, which still came up, that worked. I also called and they verified over the phone that the 2-park hoppers were okay.
 

DarkMetroid567

Well-Known Member
I might not be as successful as planed but I don't think it's going to be a flop. It has a lot of hype in the amusement park community.
The community is niche enough that that doesn’t really matter. In fact it’s probably likely that the “Disney Park” community is larger than the general theme park community.
 

Jrb1979

Well-Known Member
The community is niche enough that that doesn’t really matter. In fact it’s probably likely that the “Disney Park” community is larger than the general theme park community.
Maybe but IMO one thing that the theme park community does better than the Disney one is promoting parks with social media.
 

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