Originally posted by JAY-ROD
What can these themeparks do to get the attendence back up in there parks and there hotels?
Jay.....
this is one of the things thats been troubling me...i hear about the slowdown....the cutbacks....the layoffs....but i don't see a significant effort to attract people to the parks...
...Disney has continued to raise prices above the inflation rate, even as the economy went south....
they need to lower gate prices dramatically....offer significant deals in their hotel packages ....etc etc...
the parks, hotels, and services have fixed expenses every day no matter how many people show....so you may as well fill the hotels and parks with people paying discounted rates. It appears Disney has opted to ride out the slowdown by cutting costs, reduce hours, layoffs, etc etc.
ya gotta make it so attractive that people will look at it as a chance in a lifetime to make that trip to Disneyworld even in these hard times....Seems to me, that Disney is missing a terrific public relations opportunity as a great American icon...
ya know....i bet if Walt was still alive, he'd be the first to say that it was his patriotic duty to ease the burden on people during this crisis.