Walt Disney World's new marketing campaign - 'The Magic is Endless'

[montyz81]

Which is sad after you see this classic Epcot commerical from the 80's.

Gotta love the Synthesizer music of the 80's!

 

[brb1006]

The one thing that is complete and utter Bull is this....

Characters will NEVER have the time to interact that long with guests due to the alotted time, and free range they don't have the limits to...

That used to happen in the back in the 70's till the mid 90's.

 

[brb1006]

Well, unless you pay for it.

At least there's Tokyo and a few characters at Disneyland that can still hang out with guests that long.

 

[LuvtheGoof]

At least there's Tokyo and a few characters at Disneyland that can still hang out with guests that long.

Yes, because they don't get mobbed by idiotic entitled people who shove their kids at them, even ahead of others. If people had manners anymore, they could walk around at WDW, but sadly, those days are over.

 

[DisneyDebRob]

Ho hum.... another slogan that sounds like all the rest.

 

[Monorail_Red_77]

Which is sad after you see this classic Epcot commerical from the 80's.

Missing that view right there.....

countdown #nomoremonoliths

 

[NearTheEars]

Is this when we start confusing a marketing campaign/slogan with something like the year of a million dreams? I hope not.

 

[GrammieBee]

The magic was End-ing when they stopped having a night time parade in the Magic Kingdom. That was one of the most magical aspects of the park.

 

[brb1006]

Missing that view right there.....
View attachment 170080

countdown #nomoremonoliths

It's even better at night.

 

[Cmdr_Crimson]

Missing that view right there.....
View attachment 170080

countdown #nomoremonoliths

Let's get a little to ground level....

 

[brb1006]

Let's get a little to ground level....

Only thing missing is the original entrance music

 

[FigmentForver96]

I like it. Not sure what you guys really expect each year?

 

[Cmdr_Crimson]

 

[MKCP 1985]

When compared to "have a good one" and "you want fries with that?" it is great, agreed.

 

[monothingie]

The Magic is Endless, provided you made all your reservations 180 days in advance.

 

[VJ]

Can't wait to read 14 pages of the same joke!

I've been waiting for someone to call this out.

Thank you.

 

[Notes from Neverland]

Boy...lots of angry/salty responses in this thread. From a marketing perspective, it's OK. Not great, not horrible. It is fun seeing different experiences highlighted (Star Wars).

 

[Figment82]

I liked the inclusion of Winged Encounters (the free-flight macaw show). It seems like it's the forgotten child of DAK's entertainment options as it's barely advertised, but it's always a thrill to see.

The rest of the campaign feels pretty standard.

 

[Brad Bishop]

That used to happen in the back in the 70's till the mid 90's.

It's one of the things I miss. It used to be so cool to just be wandering around the park and then you'd see Goofy, Mickey, or some other character. A lot of times you'd see "lesser" characters (probably the wrong term, but you get what I mean).

The M&Gs seem to institutionalized, IMO. I get it in that a lot of people want to meet the characters and it's their way of trying to work with that but it misses that odd "Oh, Look! IT'S MICKEY!!!"-bit of excitement and changes it to "let's go stand in line for Mickey."

 

[prfctlyximprct]

I think it's an awesome slogan. So many haters! If the magic has ended for you, why are you still here?