flynnibus
Premium Member
Agree with your message.. especially about milking the prior equity. but I don't think they've seen the bottom. They haven't seen demand crater, only sentiment start to drop. A risk many here have preached on for a long time... they are playing a dangerous game when they try to squeeze. The difference was Bob C just did it so bluntly and brashly that the old rules of 'play nice' seemed to be ignored and it finally started to tarnish the public image.Maybe they have finally realized that they need to stop the bleeding. It’s a surprise. It’s what I’ve wanted to see for years. Let’s hope the long term legacy of the last 3 years was finding the bottom and they can start the work to climb back out. Not holding my breath, obviously, but might be it.
I expect them to work on the image part... but I have low hopes for anything that is a pivot on the service/cost/limiting model. This is where Disney really needs to innovate... to find a way to continue to offer their ideal product in a scalable way that gives the returns they want without guests feeling they are being fleeced. The recent years have been about converting demand to max dollars without concern about the ideal product. That just salts the earth long term.
The old Disney knew they could charge a premium as long as they wow'd the guest and kept them in the Disney spun bubble of reality. But the model built out in the 90s may not continue to scale the same way now... almost 30 years later. This is where I think leadership needs to invest... how do you keep scaling going forward? Do you pivot? Do you open MK#3 in North America, etc...